Topic

Direct Mail

  • Agencies

    Meet the Broker: Liz Crowfoot

    Today we meet Liz Crowfoot, a list sales executive with Morgan Direct Inc. in Greensboro, NC. One of her specialties is lists involving life sciences

  • Agencies

    Mortgage, Home Equity Direct Mail Drop By Half: Study

    Mortgage and home equity lenders sent approximately 750 million secured loan offerings between January and June 2008, half the 1.5 billion during the first six months of 2007, according to a new study

  • Agencies

    Meet the Broker: Gary Phillips

    This week, Meet the Broker features Gary Phillips, an advocate for self-service list ordering systems that enable mailers to generate counts, choose selects and order lists online

  • Agencies

    Intelligent Barcode to Debut in May, Says USPS

    The U.S. Postal Service will be ready to process mail bearing Intelligent Mail barcodes next May as planned, said Tom Day, senior vice president, intelligent mail and address quality to a meeting of the Mailers

  • Agencies

    Transcontinental Direct Cuts 50 Jobs: Report

    Direct marketing services provider Transcontinental Direct USA is cutting 50 positions from its Orwigsburg, Hamburg and Reading PA locations, according to The Republican and Herald newspaper.

  • Agencies

    Meet the Broker: Joanna Dymond

    Today we meet Joanna Dymond, vice president of sales and brokerage at Rich List Co. Dymond works with clients selling financial services, real estate and various kinds consumer products

  • Agencies

    Meet the Broker: Marlene Scarlett

    Today we meet Marlene Scarlett, sales manager at Listdata Management Services Inc. She’s too young to know what list brokerage was like before computers

  • Agencies

    Meet the Broker: Jill Amato, Enertex Marketing Inc.

    Today we meet Jill Amato, an account executive with Enertex Marketing Inc. in New York. Amato brokers lists for arts, entertainment and cultural organizations nationwide. Her niche is live theater

  • Agencies

    Meet the Broker: Tracy Egan

    This week, Meet the Broker features Tracy Egan, an agency broker on the lookout for more than just lists and insert media programs. Egan discusses the impact of the postal squeeze and Internet growth on the business

  • Agencies

    Mail Stream: A Report on Incoming Direct Mail

    The 1950s are back in Sephora’s 2008 summer catalog, which is formatted to look like a retro-style pinup calendar. The catalog also a features a “Best of Sephora 2008” sweepstakes. On a more somber note