Direct Mail
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Agencies
Introducing Joy Norman of A. Caldwell List Co.
This week, Meet the Broker features Joy Norman, who’s intrigued by how the list business is reinventing itself. She started her career more than 20 years ago selling compiled data
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Agencies
USPS: Keep the Mail Monopoly
The U.S. Postal Service said Wednesday it wants to keep providing universal postal service and to hold onto its monopoly on mail delivery.
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Agencies
Australia Post to Seek Acquisitions: Reports
Australia Post will consider acquisitions and overseas partnerships after overcoming an unstable economy and a static stamp price to deliver a record profit, according to wire service reports.
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Agencies
Mail Volume Still Growing, Says UPU
Domestic and international mail and parcel volumes continue to grow, despite predictions that they would decline because of the advance of electronic commerce, according to the Universal Postal Union.
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Agencies
Meet the Broker: Amanda Fenchel
This week, Meet the Broker features Amanda Fenchel, who shares some ideas about targeting new parents and pre-testing list data
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Agencies
Mail Stream, Oct. 6: A Report on Incoming Direct Mail
In addition to its typical offerings of books for car enthusiasts, Motorbooks
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Agencies
Oh C’mon Group Hug!
I sat at my desk last night wondering what the heck I was going to write this month to commemorate Direct’s 20th anniversary. Should I do something pithy
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Agencies
Rx for Direct Mail Headaches
Direct mail is still considered one of the most economical means of communicating key messages to customers. However, those involved in direct mail production