Data Privacy

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  Acquisition

  Tips for Ensuring Customer Loyalty in 2020

  With more consumers now aware of data privacy issues than ever before, organizations must adhere to the following.

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  ROI | Metrics

  Twitter Reveals User Security Data Was Accessible by Advertisers

  Advertisers who use Twitter’s Tailored Audiences and Partner Audiences systems may
  have been able to access users’ email addresses or phone numbers.

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  Data & Analytics

  How CMOs Can Comply With California’s New Data Privacy Law

  Now that you’re gotten your data privacy house in order for GDPR, are you ready for California’s Consumer Privacy Act?