AI Strategy

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  Events

  AI, Trust and IRL: Five Takeaways for Marketers From the DOOH DPAA Global Summit

  The 2025 DPAA Global Video Everywhere Summit on Oct. 14 gathered approximately 1,000 marketing, media, agency, brand and ad tech executives to discuss digitization and innovation within the digital out of home space. Following are five takeaways for marketers on the topics of AI, building and maintaining brand trust, and establishing human connections through experiences.