Search Results for: research
-
Consumers Like E-mail, as Long as They’ve Opted-in: Study
Consumers like to receive e-mail from online merchants but-not surprisingly-only if they’ve requested it. They like it so much, in fact, that 94% of consumers
-
Opt-in Costly, no Added Consumer Protection: NRF Study
Proposed opt-in privacy legislation is bad public policy that would be a costly burden to businesses and most likely provide consumers no greater privacy
-
Web Shopping in U.K. to Rise to $18.5 Billion
Internet shopping in Britain will be worth 12.5 billion pounds ($18.8 billion) a year by 2005, or 5% of total retail sales, according to wire service
-
Acton Manages Six Chinese Business Lists
Acton International, Lincoln, NE, has put six lists from China on the market.The lists, which contain 600,000 records, identify business managers and
-
Barnesandnoble.com Invests in MightyWords
Barnesandnoble.com has invested $20 million in MightyWords. The two companies also made an agreement to distribute MightyWords content through the bookseller’s
-
NJ Bill Requires Parental Opt in for School Surveys
New Jersey may become the first state in the nation to require schools to obtain a parent’s written permission at least two weeks before a child could
-
DraftWorldwide Announces Hirings
DraftWorldwide has hired Stacy Shaw as executive vice president, managing director, and Leslie Chill as vice president, group director for strategic planning
-
Survey Finds Teens Resistant to Online Shopping
Credit card purchases and parental restrictions provide two daunting barriers to teenagers shopping online, according to a recent survey from PricewaterhouseCoopers.
-
Maxed Out
Credit card companies better sweeten their offers. According to BAIGlobal, Tarrytown, New York, response rates to credit card come-ons sank to an all-time
-
The Full Menu: Fast-food chains are building niches among kids of all ages.
All kids are not created equal. Fast-food restaurants are tailoring menus and promotions as some chains woo tweens and others court the preschool set.