Search Results for: influencers

Learn how NASA is building social colonies to raise awareness.

Research turned up these three social marketing tactics that are often relegated to the back burner, but shouldn’t be.

Many of us fail at successfully communicating our differentiation and inevitably lose business because prospects ‘just don’t get it’.

Leveraging bloggers and collaborators on social media for influencer marketing is paying off big-time for food brands like Kraft, Whole Foods and Coca-Cola.

A big difference between B2B and B2C marketing is the follow-up.

Goal setting and forecasting is essential in creating a successful digital marketing budget.

This new report from Urban Airship provides results on how and why targeted push texts work better than broadcast.

Here are five key video marketing strategies to get consumers viewing when ever and where ever they want.

Here are five ways to improve engagement with fans during the FIFA World Cup.

The most successful CMOs determine how best to allocate their resources, a task that can seem overwhelming when examining complex marketing budgets.