Search Results for: data

Direct mortgage lender Ditech.com is leveraging its NASCAR sponsorship with a sweepstakes that dangles a $50,000 room remodel as the grand prize. Race fans and home decorating enthusiasts can enter the Ultimate Racing Room Challenge at Ditechracing.com. …

LexisNexis has identified roughly 310,000 consumer records compromised through fraudulent access, up from the 30,000 it had initially flagged.

Tips on designing HTML and text e-mail newsletters

When it comes to planning a vacation, some consumers may forget to thank the middleman responsible for tying it all together—the travel agent. So, Thrifty Car Rental is helping consumers pay homage to their travel agents via a story contest, which …

The American Dairy Association/National Dairy Council this week breaks its second 3-A-Day of Dairy campaign with tie-ins to the Pillsbury Bake-Off Contest and People Magazine. The spring 2004 effort, ADA’s first promo positioning dairy as a weight-loss …

Carroll Publishing has appointed Chessie Lists Inc. as manager of the
Federal Government Executives list, derived from its compiled directory
database. More than 44,000 postal records are offered.

Taco Bell is out with a national beverage promotion dangling 1 million pesos for customers who drink its exclusive Mountain Dew Baja Blast. The sweeps is the first major promotion since the new beverage, created with Pepsi, the maker of Mountain Dew …

Blues music is the latest offering under a new sweepstakes at McDonald’s Corp., which gives consumers a chance to win tickets to the House of Blues concerts. McDonald’s is teaming up for its first-ever partnership with live music brand House of Blues to …

Digitas the digital direct marketing agency has joined WebTrends Insight Network, an Internet analytics network, operated as a business unit of NetIQ Corp., based in San Jose, CA.

The Chicago Interactive Marketing Association will present new data and predictions about the future of online advertising and marketing at a dinner meeting on April 19.