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Listline e-Newsletter 06/08/05
National Directory Information Services LLC has introduced a postal new
movers file derived from new telephone connections updated from its
directory assistance database. Nicknamed ‘The Unreachables’ this file
identifies 350,000 monthly and 75,000 weekly new movers with unlisted
telephone numbers — so only postal records are available. -
Agencies
Brain Quest Offers College Tuition Sweeps
Workman Publishing is giving parents a helping hand when it comes to college tuition, offering kids the chance to win a $150,000 college scholarship as part of a new sweepstakes offering. Kids two to 13 in the U.S. and Canada can enter the Brain Quest …
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IDG’s Deb Goldstein Chosen List Leader of the Year
The Direct Marketing Association’s List and Database Council named Deb Goldstein, president of IDG List Services, as the 2005 List Leader of the Year. The award recognizes outstanding contributions to the list and database industry.
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CitiFinancial Says UPS Lost Data on 3.9 Million Customers
CitiFinancial, the community lending arm of Citigroup, said that tapes bearing the names of 3.9 million CitiFinancial Branch Network customers were lost by shipper UPS while in transit to a credit bureau.
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Agencies
KB Toys Plays at Kennedy Space Center
Retailer KB Toys will give one kid a taste of space through a June sweepstakes with the Kennedy Space Center Visitor Complex. The Astronaut Training Experience Sweepstakes will award a grand-prize trip to the space center to meet a NASA astronaut and go …
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Agencies
Ford Teams With Home Depot for Incentives and Sweepstakes
Ford Motor Co. has teamed with do-it-yourself retailer The Home Depot for a pair of promotions designed to raise brand awareness for both. In addition to five different Home Depot gift packages being offered as incentives for consumers buying or leasing …
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Agencies
Cendant Adds Bewitching Incentive For Hotel Stays
Cendant’s Hotel Group is offering consumers an enchanting incentive to stay at one of its eight hotel chains this summer. Cendant offers consumers a magical summer incentive The hotel group has teamed with Sony Pictures and its upcoming motion picture …
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Agencies
TIA Offers Top 10 American Treasure Spots, Sweeps
The Travel Industry Association is giving travel planners a big boost when it comes to top spots consumers have on their wish list to visit. The Grand Canyon and the Statue of Liberty are among the top frontrunners, according to a national survey by the …
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Agencies
Santa Fe Tobacco Counts on Retailer of the Year Contest, Again
Santa Fe Tobacco Co. has kicked off its an annual contest aimed at incenting retailers to increase sales of the brand’s natural tobacco products. The tobacconist is awarding $40,000 in prizes, including a $5,000 grand prize, four first prizes of $2,500, …
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Agencies
Case History: The Newsletter for Firms in Crisis
Crisis Manager is an e-mail newsletter written for firms facing PR disasters
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