Search Results for: data

  • Listline e-Newsletter 01/19/06

    Two million names are available on the list Satellite Buyers and
    Responders from Elephant Group. These individuals purchased satellite or
    warranty insurance or other products and services.

  • Oil of Olay Sweeps Touts New Body Wash

    Oil of Olay is out with a new body wash and is using a sweepstakes to build sales. The sweepstakes touts the Olay Ribbons Body Wash and features a three-day trip to Las Vegas to see Cirque du Soleil’s “O” at the opulent Bellagio hotel and casino. The …

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  • Fox Soccer Channel Kicks off Sweepstakes

    Capitalizing on the popularity of European soccer in the U.S., Fox Soccer Channel has launched a sweepstakes in search of the “Ultimate Chelsea Fan.” The promotion also celebrated Barclays English Premier League champion Chelsea FC’s 100-year …

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  • Google Surprising #1 in China

    Baidu, not Google, is China’s leading search engine in terms of market share. Baidu holds 51.5% of the market, while Google trails behind with 32.9% of the market. So it was a surprise when a recent study done by Keynote Systems…

  • Microsoft Reveals adLab in Beijing, Video Hyperlink Ads

    Microsoft recently opened an advertising laboratory called adLab in Beijing, China, where it has reportedly hired 50 researchers to work on about 40 different technologies that will facilitate advertising through video, television…

  • AOL, GSN Team for Blackjack Promo

    American Online is teaming up with GSN, the network for games, to design a blackjack Web page for AOL.com. Under the partnership, the blackjack hub at AOL.com/Blackjack will offer free Blackjack game play and tips from pros. The site is expected to …

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  • Cabela’s Taps Teradata for Data Mining System

    Cabela’s Inc. is installing data warehouse, planning and analytics solutions from Teradata.

  • New Businesses Aren’t Necessarily Bad Credit Risks

    Many direct marketers avoid targeting businesses less than three years old, writing them off as unpredictable, risky bets. Perhaps the new company’s credit file is thin, or it has high start-up costs. Or a start-up’s credit file is not considered deep enough.

  • Listline e-Newsletter 01/18/06

    Future US Inc. appointed Lake Group Media Inc. to manage its computer
    publication lists. The number of subscribers named on MacAddict, Maximum
    PC, PSM and PC Gamer magazines’ files ranges from 78,381 to 222,275.

  • Red Stripe Contest Lets Fans Make Big Game TV Spot

    Diageo-Guinness USA, Inc. is turning to its Red Stripe beer fans to produce a version of what a Super Bowl spot should look like in an online contest.