Search Results for: data
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DirectServe(tm) Ad-Serving Technology Eliminates Third Party Cookies
DirectServe(tm) Ad-Serving Technology Eliminates Third Party Cookies To Give Advertisers Exclusive Control Over Their Interactive Campaign Data While Enhancing Consumer Privacy
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Listline e-Newsletter 1/30
This database is comprised of 4 million e-mail addresses for consumers reportedly interested in environmentally responsible products. Segments are available that identify purchasers of organic foods, drivers of hybrid gasoline and electric vehicles and other buyers of “green” products for the home. About 700 selections are offered. Data has been sourced from Web sites.
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Agencies
Visit London Promotes Valentine’s Getaway Sweeps
Visit London is bringing a little bit of London to Manhattan this week through the creation of ice sculptures in the form of iconic London landmarks.
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Agencies
Gap Casting Call Draws a Half a Million Votes
A Gap contest to find fresh young faces to be featured in in-store ads has drawn 500,000 votes and four winners.
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Listline e-Newsletter 1/29
MeritDirect recently has been appointed to manage a portfolio of lists for Jacob-Cameron Publishing Co.
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Agencies
Credit Concerns May Doom Blackstone’s Purchase of Alliance Data
One of the biggest DM deals of 2007 hit a significant, if not fatal, roadblock when a group led by The Blackstone Group had serious second thoughts about its acquisition of Alliance Data Systems Corp.
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Mobile
Consumers Remember Seeing Mobile Ads, Brands: Survey
One out of three mobile phone users in the U.S. can recall seeing or hearing an ad on their handset in the last three months, according to a new survey by mobile entertainment provider Limbo.
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Agencies
Renuzit Launches Home Makeover Sweepstakes
The Dial Corp. is promoting an addition to its Renuzit air freshener line with a contest offering the chance to win a home makeover.
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Listline e-Newsletter 1/28
Haymarket Group has appointed Listdata Management Inc. to manage a list of 9,687 subscribers to Chocolatier Magazine. About 58% of subscribers are women