Search Results for: data

ALC has acquired the list management division of MKTG Services, and effective today will manage all of that unit’s list and data properties.

Ogilvy Worldwide’s digital and direct marketing division, OgilvyOne has been selected to serve as the agency of record for Sears Holdings Corp., the parent company of Kmart and Sears, Roebuck and Co.

(Multichannel Merchant) Credit card holders of general merchant J.C. Penney Co. are among the 650,000 customers whose personal information may have been compromised because of a lost back-up computer tape.

Tyson Foods, Inc. has teamed up with Olympic gymnastic champion Mary Lou Retton in a national search to find a woman who best fits the title “Gold Medal Mom.”

New England Modell’s shoppers have a shot at scoring courtside seats for a Boston Celtics game.

In an expansion of its NASCAR sponsorship role, Lenox, a manufacturer of power tool accessories and hand tools, is running a contest to identify unsung heroes

This time next week, if everything goes smoothly, Direct Media will be part of the InfoUSA empire.

But it could have happened differently, judging by a memo sent Wednesday by DMI’s CEO Larry May announcing the merger to his staff.

Acxiom Corp. reported revenue of $350.3 million during third-quarter 2007, down slightly from the $352.8 million it realized a year earlier.

Royal Mail haas begun putting together a panel of industry suppliers to help improve the effectiveness of direct mail campaigns.

Bethesda List Center Inc. (BLC) has picked up approximately 100 list management accounts formerly handled by Chessie Lists Inc.