Search Results for: data
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LeadPile Ranks #3 Advertising and Marketing Company on the 2009 Inc. 5000
Inc. magazine today ranked LeadPile the Number 3 Company in the United States in the Advertising and Marketing Category with 14 or fewer employees.
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Fortune 100 Companies Using Twitter Most Despite Babble and Spam
More than half of Fortune 100 companies are using Twitter to establish a presence on the Internet, while less than a third are using Facebook fan pages.
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Social Networking Women Don’t Like Data Sold to Advertisers, Subscription Fees
According to a recent survey conducted by ShesConnected, a social networking site for women, online social networking sites are important for women, especially for their professional lives, but not so much for keeping tabs on their children.
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One Size Does Not Fit All
Walking down the street today, I couldn’t help but notice a sign from the Gap advertising buy one get one free on shirts, tee-shirts, and sweaters. It’s a pretty compelling proposition to have you stop in the store, and the economic…
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Middle Tier
The goal of de-averaging, the subject of another article in this week’s newsletter, is to have marketers create not just the right ad for each person, but the right user funnel for each person. To date, so much of online…
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U.S. Farm Data Acquires Farmer And Rancher Data Compiler
US Farm Data, Inc. has acquired New Century Marketing Services Inc.
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Agencies
Chase Launches Rewards Card For Affluent Market
Chase Card Services has debuted Chase Sapphire, a rewards card aimed at the top 15% of American households, as ranked by income. More, along with The Snarker’s Take, follows.
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Agencies
Triton Digital Acquires Loyalty Marketing Program Firm
Triton Digital has acquired Enticent Inc. Triton will combine Enticent with its Mass2One Media unit to form a new division called Triton Loyalty.
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Agencies
Reward Program Communication Lacking: Study
Don’t be surprised to find your loyal customers are greeting their rewards statement with a shrug. According to a recent study, more than two-thirds of all consumers rate their satisfaction with their statements seven or lower on a scale of one to ten.
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Agencies
Webloyalty Links With Clipper Magazine
Webloyalty.com has partnered with Clipper Magazine, a nationwide coupon
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