Search Results for: data

CRM provider Sedona attributed a $170,000 revenue drop in part to a change in how it books revenue. More, plus The Bean-Counter’s Take, follow.

According to a recent study conducted by Proofpoint, 48 percent of large U.S. companies employ staff to read or analyze outbound e-mail, 38 percent overall, and nearly a third of companies have fired an employee for violating e-mail policies in the past year.

According to a recent report released by Return Path, titled “Return Path Deliverability Benchmark Report”, more than 20 percent of commercial, permissioned e-mails do not reach the inboxes of their intended recipients in North America.

ICT Group, a provider of customer management and business process outsourcing solutions, has expanded its business processing operations in India

Apparel retailer Banana Republic is using the upcoming launch of the third season of “Mad Men” TV series to drive traffic into stores with a contest to win a walk-on part in the highly-regarded AMC series

In some ways we lament the recent decision by Yahoo to ban all ads that either directly or indirectly point to non-branded diet and teeth continuity programs, which means this could be the beginning of the end for the various Rachel Ray’s diet blogs and Mom’s Teeth Journal.

According to New York-based e-mail marketing analysis company Email Data Source, Twitter is the most linked-to site in e-mail marketing in 2009, followed closely by Facebook.

Land’s End has launched an interactive site that will let kids add a backstory to their virtual backpacks and offers parents the chance to win a backpack by posting their child’s creation to Facebook

An Illinois court has ordered EmailAppenders to pay Internet Retailer attorneys fees in a suit the publisher filed against the controversial data-sales firm last year.

However, it is seemingly unlikely that Internet Retailer will see a dime of the award.

The U.S. Army is all about the experience, so conveying that experience is key to the military arm’s marketing strategy