Search Results for: data
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Agencies
ExxonMobile Seeks Gas-saving Tips in Video Contest
ExxonMobil is running a video contest inviting consumers to submit a two-minute video illustrating one or more gas- and money-saving tips
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Agencies
Kleenex Honors Hispanic Heritage with User-Generated Box Art
Rounding out a search for Hispanic artists that launched in December 2008, Kimberly-Clark’s Kleenex brand has announced the winners in its “Con Kleenex, Expresa tu Hispanidad” package design contest
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Feature Phones Still Beating Smartphones
A recent report released by The NPD Group, a market research company based in Port Washington, N.Y., shows that while smartphones get most of the buzz, their inferior regular cell phone counterparts still rule the landscape.
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Floating Ads Have Big Dwell Rates
Click-through rates just got some competition – dwell rates are the new kids on the block and they appear to be packing some enticing stuff.
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Agencies
Frito-Lay and NFL Hunting for a Prime Pigskin Family
A new campaign from Frito-Lay and the National Football League is encouraging households to demonstrate their gridiron game-day devotion and prove that they are, in fact, the NFL’s “most fanatical family”
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Agencies
Meet the Broker: Tom Palmese
Today we meet Tom Palmese, vice president, business development, at Mazzone Marketing Group in Brooklyn, NY, where he’s worked since last November.
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Agencies
Cadbury Campaign Lets Players Get and Give
It may be better to give than to receive, but a Web promotion launched by candy maker Cadbury North America is relieving Canadians of the need to choose. Players who enter the “One for Me, One for You” instant-win game not only get a chance to win a prize
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How to Reach the Next Generation
It’s time to think more about Web 2.0 and its implications for direct marketing, and less about how to bring the list industry into the early days of the 21st century.
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Listline e-Newsletter 8/20
True North List Marketing has taken over management of this compilation naming more than 4.6 million U.S. companies. List Services Corp. was the
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Agencies
Alouette Beats the “Seasonality” Odds
Think of it as a typecast actor: like Melissa Gilbert who played Half Pint in “Little House on the Prairie.” No matter what other role she takes on
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