Search Results for: data

  • Running a Successful Recognition Program

    Motivating and rewarding employees has never been more important as years of layoffs have left employers with fewer employees, who have been asked to do much more with much less. Donna Oldenburg the show director for the Incentive Show and president of …

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  • Colgate Revamp Cuts 4,440 Jobs, Boosts R&D

    Colgate-Palmolive will cut 4,440 jobs as part of a four-year restructuring plan announced yesterday. Colgate hopes to maintain volume growth, improve profits, speed up product and marketing launches and further globalize advertising and sourcing. …

  • Hilton Teams With Yes, Dear

    Hilton Garden Inn hotels and Twentieth Television have teamed in a sweepstakes to incent viewers to watch the syndicated Yes, Dear comedy series. Consumers can log on to YesDearSweepstakes.com or Hiltongardeninn.com for a chance to win a …

  • Pepsi Sweeps Sends Winner to Apprentice Finale

    Pepsi-Cola North America has teamed up with one of NBC’s most watched television shows, The Apprentice, to award one lucky winner and a guest a chance to win tickets to the season finale through an online sweepstakes. Pepsi-Cola randomly chose one …

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  • Clorox Issues Warning Regarding Lottery Scam

    The Clorox Co. has issued a warning about a lottery scam targeting consumers, particularly the elderly, throughout the U.S. Victims of the scam report receiving a letter that claims they have won a large cash prize from the International Lottery …

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  • Live From NCDM: For KinderCare, Segmentation is Child’s Play

    Anyone who has ever given a toddler a baseball glove or a 12-year-old the latest incarnation of an Elmo doll quickly realizes that children are not a homogenous demographic group. This realization is often accompanied by tears (of the gift recipient, not the giver).

  • Agencies Now Direct SEM Spending, Says Report

    Search engine marketing agencies now direct the majority of SEM spending in the U.S., according to a report from Jupitermedia Corp.

  • Listline e-Newsletter

    Great Life Solutions Inc. has a postal list of 220,000 men and women who
    paid $100 during the last three months to receive an information kit
    that describes how to become a distributor of dietary supplements.

  • Listline e-Newsletter

    Conrad Direct is the new manager of Children’s Wish Foundation
    International’s donor list. Several segments are available, including
    57,343 donors who contributed $5 or more within the last 12 months.

  • Live From NCDM: Change at the Top at Primis

    Primis Marketing Group, the growing data services company, has a new CEO.
    John V. Healy, who served as group executive/officer for Equifax Marketing Services until his departure last Friday, has assumed the job, replacing Primis co-founder Robert K. Sher.
    Sher has been named full-time chairman.