Search Results for: data
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Pamela Maphis Larrick Joins FCBi
Pamela Maphis Larrick has joined FCBi Worldwide, the direct, online and customer relationship marketing arm of Foote Cone & Belding. Her appointment as chairman and CEO is effective immediately.
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Agencies
Burger King, Latin Music Stars Translate “Have It Your Way”
Burger King Corp. has partnered with Latin music stars Pilar Montenegro and Obie Bermúdez to promote a new sweepstakes in which one grand-prize winner can receive a $10,000 gift card. Pilar Montenegro and Obie Bermúdez The company will feature the …
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Agencies
Campbell Plays Wellness Sweeps
Campbell Soup Co. touts its wellness message with a sweepstakes that borrows its “Taste and Live the Best of Life” tagline. The Taste and Live the Best of Life sweeps dangles a grand-prize $50,000 kitchen makeover. Entrants register online at …
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Listline e-Newsletter
CNET Networks Inc. has retained Worldata to manage a portfolio of nine
ZDNet lists. The appointment includes the ZDNet Master File containing
more than than 500,000 subscribers from ZDNet Enterprise Alerts and
ZDNet TechSpecials newsletters. Both e-mail and postal addresses are
available. Other files include ZDNet lifephases and lifetrends with
428,642 and 39,624 records respectively. -
Agencies
EU Approves Digital Data Transfer Conditions
In April, companies will legally be able to send business data outside Europe now that the European Commission has approved standard contractual clauses for digital data transfers.
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Redi-Mail Acquires PPS Medical Marketing
Redi-Mail Direct Marketing has acquired PPS Medical Marketing Group Inc. for an undisclosed sum.
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Agencies
Snapple Upsets Staten Island Official with Real Facts Game
For Snapple and it’s popular Real Facts Game, the attention turned earlier this week to one question: “What is the most recognized smell in the world?” When the answer popped up on the Snapple Web site, some were offended. The answer: “No, it’s not …
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Agencies
Lexar, MGM Studios Partner For Be Cool Sweeps
Lexar Media, Inc. is offering a new sweepstakes tied into the upcoming release of MGM Pictures’ Be Cool, offering consumers a chance to win the grand prize to attend the movie premiere. The Be Cool With Lexar Sweepstakes will award one grand-prize …
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Alleged Spyware Operation Said to Close
Stanford Wallace and his two companies will shut off their Internet spyware computer programs and stop sending related pop-up advertisements until a federal lawsuit is resolved.
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Listline e-Newsletter
Mal Dunn Associates Inc. is the new manager of Gevalia Kaffe’s list
portfolio. The coffee marketer’s catalog file identifies 190,000 who
made a purchase over the last 12 months; 1 million program members are
named on Gevalia’s Continuity Buyers file; and 1.3 million members are
included on the Gevalia Lifestyle Collection list.