Search Results for: correction
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Listline e-Newsletter 2/14
Names for 890,981 buyers and inquirers have been assembled. These
individuals registered at InternetBasedBizSite.com and provided postal
and e-mail addresses and a telephone number to obtain more information. -
Agencies
Live From Circ Day: Time’s Stengel Celebrates Online, Offline Content Differences
Not only can online and offline media products co-exist under the same brand, if positioned correctly both can offer value to a reader, according to Time magazine managing editor Richard Stengel.
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Digital
Correction
An item about ReachLocal (Direct Newsline, Jan. 31) contained some misstatements. The Woodland Hills, CA-based agency offers technology that small businesses can use to reach consumers who are searching the Internet for products and services in their local areas.
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Letters to the Editor
I agree with your comments about the copy … my guess is that it was most likely a test piece.
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Agencies
How Effective?
Experiential marketing is premised on the notion that consumers are motivated by what they’re encountering. In a best-case scenario they might even be
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Agencies
Young But Not Stupid
It Used to be easy in 1992. When Robert Wolfe wanted to attract customers to the first Moosejaw Mountaineering outdoor store in Keego Harbor, MI, he and
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Dannon Rejects Lawsuit Claims Over False Advertising
The Dannon Co. Inc. is refuting charges in a California lawsuit that accuses the company of false advertising concerning the health benefits of its Activia yogurt
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The FTC Puts the Heat on Payday Loans and Consumer Finance Advertising Online
Recent legal community buzz involves talk of a new direction for FTC prosecutions of online marketers. Apparently, the FTC has decided that it’s time to get seriously involved in the protection of consumers responding to ads…
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Agencies
I Can’t Believe It’s Not Butter Pushes $1 Million Sweeps
Unilever is letting people play with its I Can’t Believe It’s Not Butter brand with a game show style promotion and sweepstakes for a chance to win $1 million.
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Agencies
Graphite Design Tees up Golf Fantasy Sweeps
Golfers who dream of driving the fairways like Tiger Woods may get their shot by taking part in the fantasy golf game and sweepstakes from club maker Graphite Design.
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