Q&As

Given the choice between two similar products, 83% of consumers will chose those that are “environmentally friendly” – and will pay more for them, according to a new study.

The imminent theatrical release of “Iron Man” from Paramount Pictures and Marvel Entertainment is getting a publicity splash on 7-Eleven Slurpee cups and through a new Slurpee Nation web site.

Kraft is kicking off a sampling campaign today to promote its newest breakfast product, Bagel-fuls.

E-mail to house files is the No. 1 marketing tactic used by online retailers with 92% saying they use it and 93% saying they plan to give it higher priority in 2008, according to Shop.org

One would hope that by now people would have started getting wise to e-mail scams. But then, one would be wrong.

E-mail was by far the most-used vehicle perpetrators of online crime used to contact victims in 2007, the Federal Bureau of Investigation reported last week.

April is National Grilled Cheese month and Kraft Singles is paying homage to it with a coupon offer for free cheese.

Sprint is running a major customer appreciation campaign, offering more than 30,000 free tickets to NASCAR events around a Sprint-sponsored race on May 15-17.

Drivers who dread today’s high gas prices may find they can take the pain out of the pump by entering Gas Station TV’s “Wanna Be a BroadcaStar” talent search for an on-screen host.

The Bermuda Department of Tourism Bermuda has teamed up with JetBlue to launch a contest offering a chance to win a trip to the island.

Project Runway