Agencies

Shop.org Study Shows Healthy E-mail Metrics

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E-mail to house files is the No. 1 marketing tactic used by online retailers with 92% saying they use it and 93% saying they plan to give it higher priority in 2008, according to Shop.org

From theChief Marketer

Shopper/Retail

Retailers are absorbing tariffs, but is that the best move?  

Programming

Apple’s Mission to Grow F1 in the U.S.

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AI

Programmatic IO: Insurers Are Building Ad Tech’s AI Accountability Layer

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