Q&As
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Agencies
Remy Martin Stages Interactive Street Campaign
Growth in the liquor category is slowing as consumers curtail spending. For Remy Martin, a brandy from the Cognac region of France, that means it’s time
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Agencies
Doublemint, NBA Team Up to Fight Child Abuse
Wrigley’s Doublemint brand has launched its second campaign to fight child abuse with Orlando Magic center Dwight Howard as the point man for the effort.
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Agencies
Burger King Tempts Gift Card Buyers with Wii
Burger King Corp. is offering customers an incentive to buy its gift cards: a sweeps for a chance to a Wii.
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Agencies
7-Eleven Rolls Out Competitive Private-label Snacks
7-Eleven has rolled out a line of private-label products, answering the call from consumers that price is high on the list right now.
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Agencies
Energizer Pushes Power Play in NHL Sponsorship
Energizer plans a power play-themed Stanley Cup sweepstakes as part of its new sponsorship as official battery of the National Hockey League and its players association in Canada.
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Agencies
U.S. Bank Rolls Out Planet Hollywood Rewards Card
U.S. Bank has issued a new Planet Hollywood Rewards Visa Platinum Card that enables redemption of purchase points earned for Planet Hollywood rewards certificates.
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Agencies
Alaska Airlines Offers Free Disneyland Flights
Alaska Airlines Vacations is offering to fly kids to Disneyland for free.
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Agencies
ASI Hires Tom Augeri as Director of Supplier Marketing
The Advertising Specialty Institute has named Tom Augeri director of supplier marketing services.
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Agencies
Coca-Cola Hosts First Mexican Holiday Parade
Coca-Cola is playing host to a Mexican holiday parade next month in Los Angeles.