Q&As
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Agencies
“Wild Things” Hit the Streets of New York City
New York City this week is running its largest film partnership to date with Warner Brothers Pictures around the launch of the film “Where the Wild Things Are”
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Agencies
Stores See a Slight Uptick in September Sales: NRF
Retail sales perked up slightly in September as consumers shopped for back-to-school sales amid comfortable weather
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Agencies
Advantex, Canadian Imperial Bank Extent Loyalty Marketing Agreement
Advantex Marketing International Inc., a merchant funding and loyalty marketing program provider, has extended an agreement with Canadian Imperial Bank of Commerce.
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Agencies
Best Practices for Taking up the Cause
Given the choice between purchasing a box of Honey Nut Cheerios to help benefit a local school or buying a similar brand offering no such promotion sitting on shelf next door, many people will choose the charitable offer
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Agencies
Kmart, Sears Take Layaway Virtual This Holiday
Whether you observed it or not, last week was National Layaway Week according to Kmart, and the value- priced retailer celebrated by launching an online center where customers can find local stores offering layaway
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Agencies
Jamba Juice Campaigns with “Feel Good Moments”
It all started in New York earlier this month with Jamba Juice spokesperson Bananaman passing out preloaded Metro Cards to thousands of people getting ready to board New York City subway trains
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Agencies
DMA U.K. Blasts Strike Against Royal Mail
An impending strike against Royal Mail, the U.K.’s postal service would drastically hurt business in the country, the U.K. Direct Marketing Association said Thursday.
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Agencies
Abercrombie DM Sales Rise 9% in October
Abercrombie & Fitch posted net sales of $248.2 million for the five-week period ended Oct. 3, a 10% decrease from $275.4 million in the prior year.