Q&As

YOU’D THINK most companies would want to keep their research and development work top secret. But in today’s relentless quest for more profit centers,

Delray Beach, FL-based Office Depot Inc. will consolidate 24 call center operations into seven expanded customer service centers. The company plans to

Direct marketers say Web sales are more profitable IT TOOK A WHILE, but direct marketers are finally starting to make money on their online sales.Nearly

The Golf Day catalog, its file of 650,000 buyers and inquirers and its Web site (www.golfday.com) are being sold by Trend-Lines Inc. Revere, MA-based

MAPS Blacklists Exactis, Is Sued IN YET ANOTHER BATTLE over e-mail marketing standards, Mail Abuse Prevention System LLC of Redwood City, CA, listed 150

TRUSTe, a nonprofit Internet privacy initiative, has launched the European Union Safe Harbor Privacy Program. It’s an effort to globalize privacy protection

I am a U.S. Postal Service letter carrier and I’ve read recent comment about USPS privatization with much interest. I must say that I’m no big fan of

In this age of information overload, your publication features one of the most powerful, clutter-cutting resources I’ve found for today’s marketer. The

I REALLY ENJOYED “Letters From the Litter Box” (Pushing the Envelope, DIRECT, Nov. 1). As list manager of a feline-oriented catalog, I take special care

Re: “P&G Goes One-to-One,” DIRECT, October I don’t understand why Procter & Gamble, the world’s largest consumer goods company, the company that invented