Q&As

Just in time for the holidays, Revlon is out with a sweepstakes dangling Hollywood style parties and diamond rings. The Revlon Wrap Yourself in Red Sweepstakes offers participants a chance to win a trip to Entertainment Weekly’s 2005 Emmy Awards Party …

A spike in gift card and certificate giving is expected this holiday season as more employers say they prefer giving gift cards and certificates over cash to recognize and motivate employees. “Recipients find gift cards more memorable and more exciting …

Yahoo will put a giant snow globe in Times Square this Friday to help holiday shoppers. The snow globe houses “Comparison Shopping Santa,” who shows consumers how to compare goods and prices online (and poses for photos with visitors). Wi-Fi Internet …

Loyalty program ClubMom is rewarding its 1.5 million members who do their holiday shopping online at its new ClubMom Gift Card Store. ClubMom takes its online community into neighborhoods Members earn 15 ClubMom points for every dollar spent through …

Though the closest racetrack is hours away, NASCAR racecars will be making pit stops in several New York City locations next week, and the racing conglomerate is sponsoring a sweepstakes to lure consumers to each racecar location. Authentic show cars …

The reelection of President George W. Bush is expected to have a positive impact on holiday gift spending, including gift cards. Before the election, consumers were expected to increase their spending this holiday season by 4.5%, a number that jumped to …

W Hotels Worldwide and Chrysler are partnering to offer the ultimate travel experience to W guests. The new Car Concierge will offer VIP shuttle service and test-drives in Chrysler 300s and Chrysler Crossfires at select W Hotels in New York, Chicago, …

Jack in the Box restaurants is debuting its first stored-value card. The Jack Cash card is reloadable and available in amounts from $5 to $100 and can be purchased at any Jack in the Box restaurant or online at Jackinthebox.com. “We’re always looking …

Drinkware maker Whirley Industries has acquired competitor DrinkWorks, forming the largest supplier of custom-branded stainless, plastic and souvenir drinkware. Whirley’s sales staff gets DrinkWorks’ designs (like Elmo, sold at Sesame Place theme park) …

Three veterans from youth marketing agency Fuse LLC have formed a premiums shop focusing on youth brands. Fuse veterans offer youth premiums Monitor Premiums, Truckee, CA, opened Nov. 1 under the leadership of partners Brett Smith, Bill Carter and …