Q&As

Burger King Corp. will soon roll out new stored value cards that will offer customers new payment and gift-giving via the QSR. The Have It Your Way Cards, which will launch in the U.S. and Canada, will hold amounts ranging from $5 to $100. Customers can …

Harrah’s Entertainment saw its second-quarter profit grow 17%, and attributed it in part to increased gambling activity by members of its loyalty club. Gaming by Total Rewards members increased 12.9% from the year-ago quarter. The casino giant …

Fully 85% of credit cards will carry rewards by 2009, up from 63% of cards today, according to Packaged Facts research. That’s up from 25% of cards in 2003 and only 10% in 1999. Packaged Facts estimates there will be 849 million rewards-based credit …

Samsung Electronics is leveraging its sponsorship of B.B. King’s 80th Birthday Tour with a sweepstakes that will be held in each market where the legendary bluesman performs. The Samsung DuoCam Sweepstakes will travel with the B.B. King Blues Festival …

Budget Rent A Car is giving consumers who book new car rentals a little perk. The rental car company is giving away two pounds of Dunkin’ Donuts coffee after consumers book two rentals with at least two paid rental days between Aug. 15 and Dec. 15. …

Marketers use gift cards slightly more for consumers than business-to-business customers, and more for customer retention than acquisition. And while gift-card use is on the rise, less than 10% of U.S. businesses use gift cards as customer incentives, …

Internet service provider NetZero has launched a sweepstakes that gives its users a chance to win cash for trying out a new element of its high-speed service. The company will give away $3,000 a day during August and September in the Instant On! Instant …

Southwest Airlines has extended the time members of its frequent flyer program, Rapid Rewards, can earn credits toward free air travel, giving consumers an additional 12 months to rack up awards. The airline is now giving members 24 months to collect …

INTERCONTINENTAL HOTELS GROUP: is offering members of its customer loyalty program, Priority Club Rewards, the chance to redeem their points for stays at any hotel, including competitor locations, via American Express-branded prepaid lodging cards. The …

Planalytics launched its first e-mail newsletter, Flashweather, in 2002. The goal? To educate companies on how the weather affected their business, and to create awareness for its own products and services.