Q&As
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Agencies
Wisconsin Introduces Child No-E-mail Bill
Add Wisconsin to the growing list of states considering legislation that threatens to wipe legal, adult-oriented commercial content out of e-mail.
Wisconsin lawmakers are considering a bill that would set up a so-called child-protection do-not e-mail registry similar to those in use in Utah and Michigan.
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Agencies
RedEnvelope Hires New CEO
RedEnvelope Inc. has tapped Ken Constable to serve as its president and CEO, effective immediately.
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Agencies
Letters to the Editor
Letters in response to “Loose Cannon: Twelve Quatrains on Four Quarters for 2005, Direct Newsline, February 21, 2006”
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Agencies
Best Western Sends a Loyalty Member to World Cup
Best Western International and MasterCard International have teamed up to send a loyalty program member and a guest to Germany this summer for the 2006 FIFA World Cup soccer tournament, and a special meeting with Hall of Fame soccer superstar, Pelé.
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Agencies
Coupons, Inc. Pockets Patent for Coupon Distribution
Coupons, Inc. has bought a patent from the American Consulting Co. enabling it to deepen its footprint in the online coupon industry.
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Agencies
Crown Royal Bows Collector’s Items Tied to NASCAR
Crown Royal is out with a line of limited-edition packaging tied to its association with NASCAR.
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Agencies
P&I Postscript
SOCIETY OF INCENTIVE & TRAVEL EXECUTIVES: (SITE) has opened its first regional office in Europe. The office
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Agencies
Gillette and Schick Settle: Gillette Holds Flip Card Stunt
After years of legal wrangling, Gillette and Schick have reportedly reached a settlement that puts an end to the majority of long-running disputes over patents and advertising claims.
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Agencies
RadioShack to Close 400 to 700 Stores
RadioShack Corp. will close 400 to 700 stores as part of its plan to turn around slow sales growth.
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Agencies
Loose Cannon: Twelve Quatrains on Four Quarters for 2005
Last week represented a personal milestone: I managed to make it through seven consecutive days without writing “2005” on any check, form, or other note I was scribbling.
In honor of — finally — putting 2005 to rest, I offer the following verses on some of the more noteworthy direct marketing events of the year. If they seem skewed toward one specific subject… well, so was most of the year itself.