People: Agency Moves

Posted on by Chief Marketer Staff

Frankel reorganizes into two units, with Jim Mack named ceo of the Frankel core-business segment and Dave Triddle named ceo of New Ventures. Founder Bud Frankel relinquishes his ceo title, but stays on as chairman. (See complete story, page 11.)

Also at the Chicago agency, Dan Rose named chief operating officer of Frankel, replacing Tridle. Rose retains the executive vp title.

Also, Joanne Bell Cascio named executive vp for client relations and for Frankel’s integrated services group, Pam Church named executive vp for certain client relations and for overall account services, and Dick Thomas named executive vp for new business development, corporate communications, and for the marketing events group.

In addition, Jim Farmer named executive vp, chief financial officer, Colleen Fahey, executive vp in charge of human resources, training, and client relations, and Brian Robinson, senior executive vp and chief creative officer.

Cameron Parsons named vp, group account director, at Alcone Marketing Group, Irvine, CA. Also at the agency, Nancy McGlinn named vp, promotional merchandise, and Paul Herber, group account director, Seattle.

Sallie Ervin, founder and owner of Ervin Marketing Creative Communications, St. Louis, assumed the newly created post of chief creative officer, and named DeLancey Smith to succeed her as president. She remains the owner.

Nicole Hofreiter named senior account executive and Kira Bevic named senior designer at Integrated Marketing Solutions, Chicago.

Chris Pearson named account supervisor at Davidson Marketing, Inc. Chicago. Also at the agency, Laura Moser named senior account executive, Kristin Hori, Karen Goetz, and Maureen Shaw, account executives, Renee Mahoney and Todd Winkling, creative directors, Brad Cooper and Dina Sperando, art directors, Mark Meszaros, associate creative director, Keri Christopher, associate account executive, and Christina Del Pietro and Katie Brown, assistant account executives.

Terry Freeman, Richard Maid, William McBrayer, and Daniel Sullivan named senior partners at Ryan Partnership, Westport, CT.

Pamela Evans named president of promotion marketing agency SJI, Inc., and of its sister agency, SJI Fulfillment, Inc., both of St. Louis, effective Jan 1. Maurice Parisien named general manager for SJI Fulfillment. Mark Shevitz assumed the role of ceo for both companies.

Michael Linderman named executive vp, promotional products at Ha-Lo Industries, Inc., Niles, IL.

Lynn Proudfoot named project manager at Source Marketing, Westport, CT.

Page Murray named vp at Highway One, San Francisco.

Mark Heckman named senior vp general manager for relationship marketing at Marc Promotion, Indianapolis.

Kristin Button named account supervisor at Dugan Valva Contess, Morristown, NJ., Also at the agency, Michael Carri named creative group head, Diana Dominicci named senior copywriter, Adam Wenz, assistant producer, and Bryan Minogue, copywriter.

Crowley Webb and Associates, New York City, named by The Center for Arts Education, New York City, to develop a marketing communications campaign.

Colle & McVoy Marketing Communications, Minneapolis, named agency of record for marketing communications by Norton Motors International, Inc., Minneapolis.

Arnold Communications, the subsidiary of Snyder Communications, Bethesda, MD, named direct marketing agency of record for MediaOne, part of MediaOne Group.

Barr Benedett Group LLC, Westport, CT, has added five clients. It is marketing agency of record for the Culinary Institute of America, agency of record for Rent-A-Center, and has been named for projects with Peter Piper Pizza, ASU International, and Peacetime Entertainment.

People: Agency Moves

Posted on by Chief Marketer Staff

Stephen O’Shea named executive vp, group account director, to head a new sales promotion marketing division created in a reorganization at Marketing Corporation of America’s The Marketing Agency, Westport CT. Lynne LeBarron is promoted to executive vp, group account director, to head a newly formed business marketing services division. Jill Marino promoted to senior vp creative for the business marketing unit. New hire Joseph Sequenzia handles creative for the sales promotion unit.

Gwen Morrison named vp managing director of Frankel Retail Design Group, Chicago.

Barbara Laughton named director of corporate communications and promotions at Jay Advertising, Rochester, NY. Also at the agency. Vicki Lewis named director of new business development.

Patrick Palmer named vp director of account planning. Jennifer Pitt named art director at Cramer-Krasselt, Chicago. Also at the agency, Dana Funk and Andrew Weiss named account executives, Marilee Fogeltanz named designer and art director at the agency’s Milwaukee office, and Matthew Ryan named account executive and Barbara Scherer, management supervisor, at the agency’s Orlando office.

Kevin McGraw named associate creative director at Robinson & Maites, Inc., Chicago.

Jeff Johnson named senior vp at Pierce Promotions & Event Marketing, Portland, ME.

Dave Bono named vp production at Thomson-Leeds, Inc., New York. Also at the agency, Dennis Postula named senior designer, George Kish named account executive, and Angela Zaledzieski, account director.

Jeff Hutson and Michelle Wise named partners at The Glennon Company, St Louis. Also at the agency, Jennifer Lemaster named account executive and Johnathan Fore named art director.

Sonny Veneracion named senior art director at Davidson Marketing, Inc., Chicago. Also at the agency, T.J. Rapach named associate creative director, Beth Urban named account executive, and David Gargas named assistant account executive.

B-12, New York, retained by Crunch fitness centers, New York, to spearhead national promotions.

The Sherry Group, Parsippany, NJ, has been tapped by Ricoh Corp., Caldwell, NJ, to handle the launch of its Magio computers, and by LinksCorp., Chicago, and Fairway Golf, Piscataway, NJ, for public relations.

Snyder Communication’s Arnold Communications subsidiary in Boston will handle integrated brand marketing and other sales and marketing support for Fairchild Fasteners, the Chantilly, VA, division of The Fairchild Corp. Also, Fleet Financial Group, Boston, has tapped Blau Marketing, another Snyder subsidiary, as one of two agencies servicing its direct marketing business. Blau will partner with Arnold on the account. Also, Science Applications International Corp. has named Snyder to develop an Intranet platform for customer service agents and provide outsourced customer service for SAIC.

Swingster, Kansas City, MO, named to provide licensed premium merchandise to sponsors and suppliers of the United States Olympic Committee and the Salt Lake Organizing Committee for the Olympic Winter Games of 2002.

People Agency Moves

Posted on by Chief Marketer Staff

Frank Henson named vp of the Solutions Marketing division of J. Brown/LMC Group, Stamford, CT.

Christine Cervenka named director of research and human resources marketing at Ervin Marketing Creative Communications, Inc., St. Louis. Also at the agency, Cheryl Hebenstreit named account manager, Andrea Luebbert named manager of strategic planning/ management supervisor, Kathy Digby, production artist; Sharon Knese, production coordinator; Carrie Mabee copy/contact proofreader; Mary Kay Gwinup, account executive; Melissa Lively, account coordinator; Susan Krumrey, account manager; and Derek Stagner, account coordinator.

Mercedes Belandres joins GWP, Inc., Bridgewater, NJ, as account executive. Also at the agency, Suzanne Bell named management supervisor, Rachel Braun, art director; Trish Castro, production coordinator; Kevin Lee, art director; and Steve Smetana, traffic manager.

Natalie Norris-Howser named account executive at J. Brown & Associates, Chicago. Also at the agency, Erica Daniels named production business manager and Amy Scott, account coordinator.

Elana Ragins named account supervisor at Einson Freeman, Paramus, NJ. Also at the agency, Daniela Dalessio named account coordinator, Marjorie Cote, assistant account executive, and Lori Weisbart, senior art director.

Kerrie Foss named sales manager at The Flowers Group, San Diego.

Monica Rogers named account manager and Peter Ingram account director at Ben Marketing Group, Stamford, CT.

Barbara Franzen named managing director, client services/sales support/ consumer services, at Gage Marketing Group, Maple Plain, MN. Also at the agency, Dean Schmidt named managing director, information technology, and Dan Sch ons named managing director of administration & Mexico operations, Gage consumer fulfillment division.

Laurie James named senior account manager in marketing and special events at Premiere Marketing, Los Angeles.

Also at the agency, Nancy Padberg named media director, Chris Monaco, media manager, and Gina Mace, sales representative, promotional merchandise.

Donald Egan named director of event marketing at MSA Promotions Group, New York.

Tom Brady, co-founder of Kobs & Brady, now DraftWorldwide, Chicago, retired.

Jayne Heggen named senior vp, director of account management, at Wunderman Cato Johnson, Chicago.

Alex DesChenes named director of marketing analysis, and Carol Sattler media strategist at Miller/Huber Relationship Marketing, San Francisco.

Jeffrey Gabel named creative director for Wolf Group’s Rochester, NY, office.

Newday Communications, Norwalk, CT, named by Today’s Kids, Dallas, to develop consumer communications programs.

Wilson Sporting Goods Co., Chicago, has named The Sherry Group, Inc., Parsippany, NJ, for public relations services.

Source Marketing, Westport, CT, named agency of record by Fischer Beverages, Strasbourg, France, for the U.S. introduction of its Desperados tequila-flavored beer.

Brann Limited, a subsidiary of Snyder Communications, Inc., Bethesda, MD, will expand its direct marketing services to UK retailer J. Sainsbury plc. Also, Arnold Communications, Snyder’s wholly-owned subsidiary, will handle strategic direct marketing programs for Staples office supply stores, Westborough, MA. In addition, Snyder’s Blau Marketing subsidiary, was named agency of record by the Bermuda Department of Tourism.

H. Muehlstein & Co., Norwalk, CT, has retained Blue Chip Marketing Group, Stamford, CT, to design and produce its annual report.

CRE MARCOM, Indianapolis, named by Illinois Power to launch its Novation Neighborhood Network interactive service.


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