13775 results for: data

Search Results

CM Weekly 6.28.22

|  by Kaylee Hultgren

CM Weekly June 28, 2022 The Cannes Lions International Festival of Creativity descended upon the south of France in person last week, after a three-year hiatus, to honor some of the marketing and advertising industry’s most outstanding work. While touring the mega beach activations and chatting with marketing executives, we noticed a key through line:…

CM Weekly 6.26.22

|  by Kaylee Hultgren

CM Weekly June 26, 2022 The Cannes Lions International Festival of Creativity descended upon the south of France in person last week, after a three-year hiatus, to honor some of the marketing and advertising industry’s most outstanding work. While touring the mega beach activations and chatting with marketing executives, we noticed a key through line:…

CM Weekly 6.20.22

|  by Kaylee Hultgren

CM Weekly June 20, 2022 “Businesses talk a lot about digital retailing wanting to ‘provide an Amazon-like experience.’ However, consumers still want to see, touch and try out many things on their wish list before making a purchase.” —Bard Edson, CMO of CDK Global The above insight rings particularly true with big-ticket, emotionally-charged experiences like…

CM Weekly 6.19.22

|  by Kaylee Hultgren

CM Weekly June 19, 2022 “Businesses talk a lot about digital retailing wanting to ‘provide an Amazon-like experience.’ However, consumers still want to see, touch and try out many things on their wish list before making a purchase.” —Bard Edson, CMO of CDK Global The above insight rings particularly true with big-ticket, emotionally-charged experiences like…

CM Weekly 6.13.22

|  by Kaylee Hultgren

CM Weekly June 13, 2022 Claiming that your brand’s marketing philosophy is “social-first” is one thing. Truly walking the walk is another. Boardroom, the sports business media network founded in 2019 by Kevin Durant’s investment company Thirty Five Ventures, is a shining example of the latter. What started as a series on ESPN+ has evolved…

CM Weekly 6.12.22

|  by Kaylee Hultgren

CM Weekly June 12, 2022 Claiming that your brand’s marketing philosophy is “social-first” is one thing. Truly walking the walk is another. Boardroom, the sports business media network founded in 2019 by Kevin Durant’s investment company Thirty Five Ventures, is a shining example of the latter. What started as a series on ESPN+ has evolved…





Filter by Date








Categories

  • Data Driven ROI (3458)
  • Engagement (3333)
  • Acquisition (2508)
  • Direct Marketing | Print (2444)
  • Data & Analytics (1171)
  • Digital (1001)
  • Email (710)
  • Social (673)
  • Events (626)
  • Technology (463)
  • Reset

Tags

  • Sweepstakes (1896)
  • Games (1894)
  • CRM (1193)
  • Promotion (938)
  • Data (596)
  • Experiential (503)
  • Database marketing (376)
  • Direct Mail (358)
  • Lead generation (315)
  • Search (260)
  • Reset

Author

  • Chief Marketer Staff (9527)
  • Tony Campana (854)
  • Beth Negus Viveiros (674)
  • Kaylee Hultgren (418)
  • Patty Odell (327)
  • Richard H. Levey (119)
  • Casey McClay (101)
  • Chief Marketer (79)
  • Brian Quinton (72)
  • Jasmine Brown (40)
  • Reset

Content Type

  • Posts (12336)
  • E-Letters (1118)
  • Blog (130)
  • Special Reports (117)
  • Sponsored Content (49)
  • Partner Content (19)
  • Webinars (6)
  • Reset