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View Web Version Chief Business Marketer B2B Marketing Insights, Ideas, Tips and Trends August 8, 2013     5 Things B2B Marketers Need to Know About Organic Search Create a B2B Social Media Plan Learn the Latest at B2B LeadsCon   5 Things B2B Marketers Need to Know About Organic Search By Jason Hahn Many […]

View Web Version Chief DIRECT Marketer DM INSIGHTS AND ANALYSIS from the editors of Chief Marketer and DIRECT August 07, 2013   5 Things B2B Marketers Need to Know About Organic Search New Mobile Website Helps Deb Shops Improve Search Experience Learn the Latest at B2B LeadsCon 5 Things B2B Marketers Need to Know About […]

View Web Version Chief DATA Marketer Best practices in prospecting & mining customer data from the editors of Chief Marketer, PROMO and DIRECT August 05, 2013   5 Steps to a Successful Online Sweepstakes Learn the Latest at B2B LeadsCon Chief Marketer Listline Aug. 5 5 Steps to a Successful Online Sweepstakes By Tim McMullen […]

  View Web Version Chief Promo Marketer Uncovering the metrics and meanings behind the most innovative campaigns. from the editors of Chief Marketer August 06, 2013   8 Big Sweepstakes Mistakes A Beautiful Client Relationship Begins by Saying ‘No’ Event Marketing is Celebrity Cruises New Model New Mobile Website Helps Deb Shops Improve Search Experience […]

View Web Version Chief Marketer – This Week The week's most relevant content from around the web and why it's important. from the editors of Chief Marketer August 02, 2013   The Importance of the Hub-and-Spoke Model for B2B Social Media 5 Tips for Creating a Killer Viral Video Facebook Video Ads to Rival Costs […]

View Web Version Chief DIRECT Marketer DM INSIGHTS AND ANALYSIS from the editors of Chief Marketer and DIRECT July 31, 2013   Create a B2B Social Media Plan Engaging Audiences With Customer Experience Apps Using Mobile to Revive Sweepstakes, Voting, and Audience Measurement Create a B2B Social Media Plan By Beth Negus Viveiros Some B2B […]

View Web Version Chief DATA Marketer Best practices in prospecting & mining customer data from the editors of Chief Marketer, PROMO and DIRECT July 26, 2013   Online Content Strategy: Open Up the Conversation Using Mobile to Revive Sweepstakes, Voting, and Audience Measurement Chief Marketer Listline July 26 Online Content Strategy: Open Up the Conversation […]

Chief Business Marketer 7-25-2013 View Web Version Chief Business Marketer B2B Marketing Insights, Ideas, Tips and Trends July 25, 2013     B2B Marketing Becomes More Content Driven 2013 Chief Marketer B2B Prospecting Survey Q&A: Why Marketing ROI is Ongoing Process Mind the Digital Marketing Gap: New Findings Building a B2B Loyalty Program With B2C […]

View Web Version Chief Marketer – This Week The week's most relevant content from around the web and why it's important. from the editors of Chief Marketer July 26, 2013   Event Marketing is Celebrity Cruises New Model General Mills Firms up its Greek Yogurt Line LinkedIn Sponsored Updates is Answer to Facebook’s Sponsored Stories […]

View Web Version Chief DIRECT Marketer DM INSIGHTS AND ANALYSIS from the editors of Chief Marketer and DIRECT July 24, 2013   Brands Shouldn’t Be Shy About Asking for Info on Facebook: Study Don’t Abandon Outbound Marketing Just Yet Are There Rewards for Taking Risks in Marketing? Brands Shouldn’t Be Shy About Asking for Info […]