THE RADIATE GROUP: Chicago, named Cory Isaacson VP-new business development for the Omnicom-owned event marketing group. He had been a partner at Chicago-based Entertainment Marketing Inc., which folded in mid-April after losing main client Brown-Forman (May 4 Xtra).
INTERPUBLIC GROUP OF COS.: New York City, promoted Ellen Johnson to CFO of its Partnership division, which includes Draft and Lowe & Partners Worldwide. She had been assistant treasure-international for IPG.
DVC HEALTHCARE: Morristown, NJ, hired Alla Elkind as account supervisor overseeing the Schering-Plough consumer healthcare account. She had been account supervisor at McCann Erickson shop Regan Campbell Ward, handling healthcare clients; Elkind interned at DVC in 1997.
WAL-MART STORES: will donate a total $4.3 million to schools nationally through a teacher-recognition campaign tied to National Teacher’s Day May 4. Each store will award a $1,000 grant and a Wal-Mart greeter’s vest to a local teacher; winners can apply for state and national grants of $10,000 and $25,000, respectively. This is the ninth year that Bentonville, AR-based Wal-Mart has run the campaign in collaboration with Phi Delta Kappa International, an education association. Last year it awarded $3.6 million.
EROI: Portland, OR, hired Jeff Mills as project manager and Steve James as HTML production specialist for the e-marketing agency.
THE MARKETING STORE: Oak Brook, IL, promoted Howard Schaffer to director-promotional operations from manager.
MARC TURNDORF: a 35-year-old video game producer from Los Angeles, will make a plate appearance for the Northern League St. Paul Saints in an exhibition game May 14. Proceeds from his winning bid of $5,601.01 will be donated to Big Brothers Big Sisters and N.A.S.H. (Nash Avery Search For Hope) c/o Minnesota Medical Foundation Muscular Dystrophy Research. The event is being sponsored by Now Micro, a Roseville, MN-based supplier of technology solutions.
DAVE MIRRA: and long-time sponsor Slim Jim have extended their partnership through 2007. As part of the agreement, the stunt bike rider will continue to appear in Slim Jim advertising, publications, marketing and promotional materials, provide personal appearances and interviews for public relations purposes, and maintain his presence on the Slim Jim Web site.
COUPONS, INC.: has launched its next generation at-home coupon technology, including a viral marketing program. The technology includes more options for page design.
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