Neverblue, a premier global lead generation network, announced the launch of its new mobile marketing division, Neverblue Mobile. Neverblue Mobile delivers leads and sales to advertisers through optimized access to the growing market of mobile users worldwide.
“Reaching a targeted customer with the right message at the right time is the key to successful marketing. Because more and more online time is on mobile devices, there are tremendous new opportunities for advertisers to interact and engage with their customers,” said Gregg Stewart, vice president of New Media at Neverblue. “We’ve observed that the most effective campaigns are those that have the mobile user experience in mind from the very start. Neverblue Mobile helps advertisers who have a traditional online presence to create optimized, targeted mobile campaigns that really work for users on mobile devices. The mobile campaigns deliver high quality leads to advertisers,” said Stewart.
Neverblue Mobile will offer the services of a multidisciplinary advertiser support team, that includes seasoned mobile lead generation experts, media buyers, designers and developers. The Neverblue Mobile team will work with advertisers to review their current marketing goals and ensure that individual advertising campaigns are optimized and precisely targeted for the mobile experience.
“Users are currently spending more time on their hand-held devices than on their personal computers.” said Hakan Lindskog, President and CEO of Neverblue. “ Neverblue recognized that the mobile marketplace is a critical market for advertisers who want to expand their reach. Because of this, we are leveraging Neverblue’s 7 years of online lead generation experience into the mobile space. Our powerful yet simple-to-use, cutting-edge technology offers a turn-key solution for advertisers and publishers. We are confident that advertisers’ campaigns will quickly see results when run through Neverblue Mobile.”
For more information about Neverblue Mobile please visit www.neverbluemobile.com
About Neverblue:
Based in beautiful Victoria, British Columbia, Neverblue is a premier global lead generation network that delivers millions of profitable customers to clients from all over the world, including members of the Fortune 1000™. Neverblue is a wholly-owned, Canadian subsidiary company of Vertrue Inc., an $800 million Internet direct marketing services company. www.neverblue.com
