The Association for Interactive Marketing has named Michael Aronowitz executive director. He was most recently director of business development at Monster Worldwide.
Aronowitz has served as both a vendor and marketer in the interactive marketing space. Before joining Monster, he founded Zmichaels Inc., a direct mail agency, and ran its Salesoutlet.com unit, which provided turnkey e-tail and marketing offerings to the business-to-business-to-consumer community.
Aronowitz began his career at Concepts in Color, which specializes in direct mail catalog and in-store circular post-production services.
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