
INFOGRAPHIC: 48% of Martech Budgets Have Increased in the Last Six Months
The results of Chief Marketer's latest Pulse Survey.
The results of Chief Marketer's latest Pulse Survey.
Seven steps to creating realistic campaign objectives for ecommerce marketing.
Salesforce unveiled a series of new features that incorporate generative AI technology into its marketing and commerce clouds.
Matt Foley, VP of Marketing for the brand, discusses its metaverse strategy.
For first-party data-rich companies like DoorDash and e.l.f. Beauty, the key to leveraging consumer data to create exceptional brand experiences is honoring the implicit value exchange.
Key steps to improve mobile product discovery along the customer journey.
The results of our AI in Marketing Pulse Survey are in.
If you're new to data clean rooms, here are some insights to consider before getting started.
The benefits and uses for user-generated content to improve a brand's SEO.
A deep dive into retail media networks and The Home Depot's offering, Retail Media +.
Click here to view the 2023 winners!