Marriott’s #LoveTravels Hits Hot Button Immigration Issue
Marriott just launched a new video series as part of its #LoveTravels social movement. The videos tap into the recent hot button issues around immigration and feature Latino influencers Diane Guerrero (Orange Is The New Black/Jane the Virgin), Diego Boneta (Scream Queens) and Boyce Avenue (YouTube music sensations). The campaign encourages all travelers to explore their personal passions, and to share and celebrate their unique perspectives and experiences.
Although the campaign was not intended to be a response to the recent hot button issues around immigration, Marriott took the opportunity to support the Latino community who, it said, inspired the #LoveTravels campaign through their dedication to family, work, love and diverse cultures.
In the videos, Guerrero and Boneta discuss their heritage, what it means for them to be Latino and American and their passion for issues around human rights and empowerment of the Latino community. Guerrero, whose family was deported to Colombia, is an advocate for immigration reform and keeping families together is an issue close to her heart.
Watch Guerrero’s video.
