A higher percentage of advertising and marketing agencies plan to hire staff this year. The percent is low, 13%, but still encouraging compared to first half of the year, according to staffing company The Creative Group.
Most executives plan to maintain the number of staff currently in house and there will be more work for freelancers.
This release also includes an infographic of the research highlights. The executives also reported on which areas they expect to hire in the second half of 2016.
“Many companies are adding to their bench of marketing talent, particularly within the digital space,” says Diane Domeyer, executive director of The Creative Group. “Employers seek professionals who can help build their businesses’ online presence, support year-end campaigns and strategize for the future.”
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