Listline e-Newsletter 7/1
LIST MANAGEMENT CHANGES
–TigerDirect Master File Enhanced
List Services Corp. has won management of this file which names nearly 1.3 million last-12-month direct mail-sold buyers. Specialists Marketing Services was the previous manager.
Selections: Home address/SOHO, business address, product, age, income, lifestyle, homeowner, ethnicity, date of birth, presence of children, state/SCF/ZIP
Price: $115/M
Contact: List Services Corp., Bonny Rodger (203-791-4447; [email protected])
–Great American Products Anti-Aging Buyers
Macromark is now managing this file which names 15,328 second-quarter nutritional supplement buyers. The sources are package inserts, direct mail, direct response radio, space and TV. San Mar Associates was the prior manager.
Selections: Gender, state/SCF/ZIP
Price: $140/M
Contact: Macromark Inc., Mary Ellen Meyer (845-230-6300 ext. 324; [email protected])
–National Science Teachers Association Conference Attendees/Buyers
Rickard List Marketing has taken over management of this file which names 43,475 direct mail-sourced education professionals. MGI Lists was the former manager.
Selections: Grade, position, discipline, conference, home/business address, gender, state/SCF/ZIP
Price: $110/M
Contact: Rickard List Marketing, DJ Giacopino (631-249-8710; [email protected])
INSERT MEDIA
–Happy Kids Personalized Products Ride-Along
This program offers 49,500 yearly opportunities to place inserts in packages delivered to customers.
Price: $65/M
Contact: Leon Henry Inc., Lynne Utschig (914-285-3456; [email protected])
UPDATED LISTS
–Committed to a Better America Religious Cause Donors
Named here are 207,039 direct response-sourced individuals who
