* Hudson Valley Magazine
* Financial Week
* Wenner Media Mail Order Buyers
* Datacomm Credit Active African American Consumers
* Catholic Greeting Card Buyers
* Brand New Source CEOs, Presidents and Chairman
* Princeton Executive Child Welfare Coalition Donors
* Teleco Daily New Phone Connects
LISTS UNDER NEW MANAGEMENT
Hudson Valley Magazine
Lake Group Media Inc. has been appointed to manage the Hudson Valley Magazine file for Suburban Publishing Inc. A total of 18,945 subscribers are available. This regional title focuses on the lower Hudson Valley of New York State. An average subscriber is 53 with an $111,620 household income. It was previously managed by Rubin Response, now part of Walter Karl Inc.
Selections: Gender, state/SCF/ZIP
Sample usage: American Heart Association, Architectural Digest, Multiple Sclerosis Association, Natural History Magazine, New York Public Library, Riverkeeper, Scenic Hudson, Smithsonian, St. Jude Children’s Hospital
Price: $100/M
Contact: Lake Group Media Inc., Jed Dorney (914-925-2476; Jed.Dorney@LakeGroupMedia.com )
NEW LISTS
Financial Week
Crain Communications Inc. has released a list of 20,572 subscribers to Financial Week. This controlled circulation targets senior level executives and corporate financial officers. E-mail addresses are available for 6,951 subscribers.
Selections: Annual sales volume, business/industry, job title, number of employees, state/SCF/ZIP
Price: $170/M (postal file); $325/M (e-mail file)
Contact: MeritDirect, Danielle Zaborski (914-368-1090; dzaborski@meritdirect.com)
Wenner Media Mail Order Buyers
More than 1.1 million magazine subscribers who made purchases online and through the mail are named on this list. It consists of subscribers to Rolling Stone, Men’s Journal and US Weekly magazines.
Selections: Age, gender, income, recency, source, change of address, state/SCF/ZIP
Price: $105/M
Contact: Worldata, Jay Schwedelson (561-393-8200, ext. 176; jays@worldata.com)
Datacomm Credit Active African American Consumers
The file consists of various credit card-related hotline names for African Americans.The count for the last six months is 437,553. Those listed have been issued a new bank or retail credit card, made a recent purchase or reported a change of address to a credit grantor.
Selections: Hotlines, Age, income, marital status, education, homeowner, length of residence, presence of children, state/SCF/ZIP
Price: $80/M (last-six-month names)
Contact: Fasano and Associates, Rose Joseph (818-728-9030, ext. 112: rjoseph@fasano-assoc.com)
Catholic Greeting Card Buyers
About 85% of the 562,009 last-12-month buyers named on this file are men. The average buyer is 62 years old. Direct mail is the source.
Selections: Hotlines, gender, age, income, religion, presence of children, ethnicity, lifestyle, state/SCF/ZIP
Price: $80/M
Contact: Trinity Direct LLC, Bob Stein (973-283-3600; bobs@trinitydirect.net)
Brand New Source CEOs, Presidents and Chairman
More than 19.5 million postal addresses and 3.6 million e-mail addresses are available for high-level corporate executives. Sources include telephone surveys, e-mail and data gathered online with automated software. It includes information published online by individual companies or gathered online for trade show registrations.
Selections: Specialty, gender, max per company, state/SCF/ZIP
Price: $75/M (postal file); $125/M (e-mail file)
Contact: Infocore Inc., Tom Mack Jr., (760-607-2500, ext. 13; tmack@infocoreinc.com)
Princeton Executive Child Welfare Coalition Donors
Individuals who contributed to various charities for children are identified on this file. A total of 740,920 donors from the last 12 months are named. Women made about three quarters of these contributions. Phone numbers are available for 368,901 donors. The average donation was $50. Direct mail is the source.
Selections: Quarterly hotline, Credit card buyers, gender, party affiliation, state/SCF/ZIP
Price: $95/M (postal file); $195/M (telemarketing file)
Contact: Direct Network Inc., Guy Pastore (732-821-7090; guydni@optonline.net)
UPDATED LISTS
Teleco Daily New Phone Connects
The updating frequency has been changed from monthly to daily for this list of new movers and new businesses. More than 20 million records are available, including 75,000 daily hotline names. This data comes from directory assistance services.
Selections: New movers vs. new phone lines, new business/new address/New mover, new business, change of address, recency, state/SCF/ZIP
Price: $100/M
Contact: List Bargains Division, Media Source Solutions, Amy Benicewicz (203-746-6640; amy@mediasourcesolutions.com)
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