Listline e-Newsletter 10/16

Posted on by Chief Marketer Staff

* InstitutionalInvestorMagazine.com
* Drawing
* Amazing Bright Teeth Whitening Buyers
* Home Based Business Starters
* All American Sweepstakes
* Ukazoo Books Packages
* The Week Magazine Enhanced
* Northern Tool and Equipment Consumer Enhanced

NEW TO MARKET LISTS

InstitutionalInvestorMagazine.com
Statlistics offers 25,120 e-mail addresses of subscribers to Institutional Investor magazine. This audience is comprised of financial and investment professionals at corporations and financial institutions.
Selections: State/SCF/ZIP
Price: $225/M
Contact: Statlistics, Turk Hassan (203-778-8700, ext. 144, [email protected])

Drawing
Millard Group Inc. handles rentals of the Drawing magazine list for Interweave Press. The count is 8,326. This title targets artists. No telemarketing is allowed.
Selections: Age, gender, ethnicity, home address, household income, number/presence of children, occupation, state/SCF/ZIP
Price: $100/M
Contact: Millard Group Inc., Allison O’Neil (603-924-9262, ext. 2145; [email protected])

Amazing Bright Teeth Whitening Buyers
Here’s a list available through Macromark Inc. consisting of nearly 200,000 buyers of teeth whitening product this year. The unit of sale was $80. A separate segment identifies more than 20,000 inquirers. The sources are the Internet, radio and space advertising.
Selections: Hotlines, gender, state/SCF/ZIP
Price: $125/M
Contact: Macromark Inc., Dave Boyd (845-230-6300, ext. 327; [email protected])

Home Based Business Starters
Belardi/Ostroy released a list of 300,00 individuals who’ve indicated some interest in starting a business at home. Each paid $70 to $300 for a how-to package and access to other information. Postal and e-mail addresses are available, as are more than 150 demographic selections. The source is the Internet.
Selections: Hotlines, demographics, telephone numbers
Price: $105/M
Contact: Belardi/Ostroy, Caroline Gensone (212-381-1741; [email protected])

All American Sweepstakes
GT List Services oversees this list of 226,492 consumers who entered sweepstakes. About 75% are women. Postal addresses and telephone numbers are offered. Direct mail is the source.
Selections: Gender, monthly hotline, state/SCF/ZIP
Price: $100/M
Contact: GT List Services, Oney Currithers (845-918-1012; [email protected])

INSERT MEDIA

Ukazoo Books Packages
The LH Management Division of Leon Henry Inc. has launched a package insert program for bookseller Ukazoo Books Inc. More than 1.3 million packages are shipped annually. Up to six inserts per package can be accepted. Inserts must be 3 by 5 inches to 5-1/2 by 8-1/2 inches.
Price: $65/M
Contact: LH Management Division, Leon Henry Inc., Barbara Hoina (914-285-3456; [email protected])

NEW SELECTS

The Week Magazine Enhanced
This weekly newsmagazine file has been enhanced demographic data from Acxiom. Health-related and lifestyle selections have become available. Almost 560,000 subscribers are listed.
Additional selections: Hotlines, paid, source, adult’s/child’s age/gender, presence/number of children, income, Lifetrait, Personicx, mail order buyers, donors, religion, ethnicity, state/SCF/ZIP
Sample usage: AARP, Consumers Union, Discover Magazine, Focus on Family, Garden & Gun, Harvard Heart Letter, Humane Society of America, Men’s Health Advisor, New York Review of Books, Salvation Army, Science Illustrated, Scientific American, Vogue Magazine, Washington Spectator, World Wildlife Fund
Price: $120/M
Contact: Lake Group Media Inc., Belkys Reyes (914-925-2406; [email protected])

SPECIALS

Northern Tool and Equipment Consumer Enhanced
Mailers who test the presence of children selection receive $5/M off the base price of this file until Dec. 31. Nearly 250,000 of these buyers have children. Contact ALC Data Management, Gary MacDougall (914-524-5248; [email protected])

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