* Hartford Miniatures
* Light Impressions
* Absolute ROI Infinite Response
* 2.0 Allergy Sufferers
* Afrocentric Collections Gift Buyers
* Health Quote Online
* Prime Credit Boomers
* Acme B2B Database
LISTS UNDER NEW MANAGEMENT
Hartford Miniatures
True North List Marketing LLC now oversees Hartford Miniatures’ list. A total of 617,966 parents of girls ages 6 through 12 are listed. Customers — three-quarters of them women — purchased dollhouse furniture for children. The unit of sale was $30. Space advertising and FSIs are the sources. CCC Data Services Inc. formerly handled the file.
Selections: Monthly hotline, gender, age, credit card, state/SCF/ZIP
Sample usage: Grolier Publications, K-12 Inc., American Girl, Reader’s Digest, Humane Society, NYS Right to Life, Music Sound Machine, Carus Publications, Fischer Publications, Mutual of Omaha, Olympic Sales Inc., Majestic Marketing
Price: $70/M
Contact: True North List Marketing LLC, Lynn Starr (203-459-4348, ext. 305; [email protected]
Light Impressions
New Century Direct LLC chose Statlistics to manage the Light Impressions catalog file. Nearly 35,000 buyers from the last 12 months are listed. Customers include artists, archivists, art collectors and photographers. These women (70% of the file) and men bought mat boards, frames and storage products. Lenser & Associates was the previous manager.
Selections: Hotlines, dollar amount spent (ranges), state/SCF/ZIP
Price: $100/M
Contact: Statlistics, Nancy Spielmann (203-778-8700, ext. 106; [email protected]
NEW LISTS
Absolute ROI Infinite Response
Forty million names were gathered for the first in a series of Absolute ROI Infinite Response lists. The master file names those who responded to multiple online offers for cash advances, auto loans and travel sweepstakes. Postal addresses and telephone numbers are available. Additional data card releases are planned for numerous response and lifestyle categories.
Selections: Monthly hotline, response category, age, income, date of birth, gender, household income, interests, presence of children, state/SCF/ZIP
Price: $70/M
Contact: List Bargains Division, Media Source Solutions, Amy Benicewicz (203-746-6640; [email protected]
2.0 Allergy Sufferers
This is a list of 2.7 million consumers who subscribed to a newsletter at PrimeHealthSolutions.com. Subs completed online surveys and indicated the prescription and over-the-counter drugs they take for allergies. Postal and e-mail addresses are available. More than 400 data points are selectable.
Selections: Hotlines, catalog buyers, homeowners, cat/dog owners, natural and organic lifestyle, ethnicity, adult’s/child’s age, education, income, state/SCF/ZIP
Price: $115/M
Contact: Media Heights, Andrea Senteney (800-379-6147, ext. 101; [email protected]
Afrocentric Collections Gift Buyers
Daddy’s Creations offers a list of 20,000 who bought collectible African-American dolls, figurines and home decorations. Three-quarters of these customers are women. Sales were generated at DLLCreations.com. Telemarketing inquiries will be considered.
Selections: Hotlines, gender, state/SCF/ZIP
Price: $105/M
Contact: 21st Century Marketing Inc., Femina Lalji (631-306-5213; [email protected]
Health Quote Online
Secure a Quote LLC has a list of those who registered at YourHealthQuoteOnline.com, a lead-generation Web site for health insurance products. Data generated was forwarded to licensed insurance agents for follow-up. The file consists largely of women’s names (75%).
Selections: Monthly hotline, age, income, homeowners, credit card, gender, marital status, state/SCF/ZIP
Price: $100/M
Contact: Listdata Management Services Inc., David Brill (845-357-1881; [email protected]
Prime Credit Boomers
Most of the 12.4 million listed here are married, earn about $60,000 annually and have gold or platinum credit cards. The file is comprised of mail order buyer and other transaction/statistical modeling data; census/new-mover information; and overlaid demographic/psychographic data.
Selections: Gender, age, income, presence of children, homeowners, travelers, investors, catalog shoppers, donors, Internet connected, music interest, retail cardholders, mail order buyer hotlines, new movers, state/SCF/ZIP
Price: $55/M
Contact: Focus USA, Lori Collins (603-635-1842; [email protected]
Acme B2B Database
Companies both large and small are listed here. More than 11.5 million records are available. Sources include direct mail response, Yellow Pages and county data.
Selections: SIC code, sales revenue, number of employees, telephone/fax numbers, title, years in business, state/SCF/ZIP
Price: $75/M
Contact: Acme List Management, Marge Otway (847-587-1160, ext. 21; [email protected]
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