* EPIC Small Business/Healthcare Professionals
* Lamps Plus
* About Kid Crafters and Kid’s Crafts
* Bathtub Time
* RV Nation
* Harris InfoSource
* Outdoor Republic
* Green Mountain Coffee Roasters
NEW LISTS
EPIC Small Business/Healthcare Professionals
The Educational Program Innovations Center (EPIC) database has been expanded with new segments identifying small business and healthcare professionals. The small business file consists of seminar attendees who completed detailed surveys. Some 59,380 healthcare professionals who completed surveys are offered as well. Telephone numbers and e-mail addresses are available for both segments.
Selections: Industry, function, product, size, state/SCF/ZIP
Price: $155/M (postal file); $205/M (telemarketing file); $370/M (e-mail file)
Contact: Edith Roman Associates Inc., Michael Murphy at 845-731-2682 or michael.murphy@edithroman.com (postal files) and ePostDirect, Maggy Pizzuto at 845-731-3844 or maggy.pizzuto@epostdirect.com (e-mail files)
Lamps Plus
Lamps Plus Inc. has released a list of 150,943 catalog and Internet customers from the last 12 months. The average unit of sale was $205 for lamps and other home decor items. Belardi/Ostroy ALC LLC will serve as list manager and the exclusive list broker for the company.
Selections: Hotlines, dollar amount spent (ranges) last purchase, cumulative purchase, gender, state/SCF/ZIP
Price: $130/M
Contact: Belardi/Ostroy ALC LCC, Victor D’Amico at 212-381-1705 or VictorD@boalc.com
About Kid Crafters and Kid’s Crafts
Survey responders who purchase child-safe or children’s craft products are named on the About Kids and Kid’s Crafts list. The count is 891,612. Most of these individuals are women with $50,000 to $75,000 household incomes. Direct mail is the source.
Selections: Quarterly hotline, interests, spending habits, demographics, adult’s/child’s age, household income, credit cards, ethnicity, state/SCF/ZIP
Price: $95/M
Contact: Rubin Response Management Services Inc., Donna Lundell at 847-619-9800, ext. 166 or donnal@rubinresponse.com
Bathtub Time
Some 1.9 million children’s and baby’s bath product buyers from the last six months are found on the Bathtub Time file. Products sold include disposable washcloths and shampoo. The sources are scanned product codes, credit card and check transactions.
Selections: Income, gender
Price: $160/M
Contact: Catamount Group, Joan Ryan at 203-778-4110 or Joanr@catamountgroup.net
RV Nation
Recreational vehicle enthusiasts are identified on RV Nation, a list with 1.3 million names. Sources include direct mail, sweepstakes, extended warranties, show attendees and travel club members. Enhancements for new movers, new telephone connections, new births and newly issued credit cards have been added to the file.
Selections: Magazine subscribers, travel/auto club, cookbooks, electronics, premium credit cardholders, newly issued credit cards, RV show attendees, gas cardholders, new phone connects, state/SCF/ZIP
Price: Gender, income, monthly hotline, telephone number, presence of children, teenagers, state/SCF/ZIP
Contact: Media Source Solutions Inc., John Salmon at 954-788-0213 or jsalmon@mediasourcesolutions.com and Michele Volpe at 954-788-0213 mvolpe@mediasourcesolutions.com
Harris InfoSource
Three more files were recently added to the Harris InfoSource list group. The largest Retail Professionals from Harris InfoSource names 305,815 individuals at department and retail stores. A Government Professionals file identifies 62,433 government officials and lawmakers. There are 30,864 individuals who work for nonprofits listed on the Membership Organization Professionals file. Data for these files came from the Harris’ combined U.S. Manufacturers and National Services databases, and was verified by telephone.
Selections: Telephone/fax numbers, SIC code, number of employees, plant size, annual sales, year established, titles, one per company, gender, state/SCF/ZIP
Price: $120/M
Contact: List Services Corp., JoAnn Fiallo at 203-791-4167 or jfiallo@listservices.com
NEW INSERT MEDIA
Outdoor Republic
The Outdoor Republic catalog offers blow-in and bind-in programs. More than 1.2 million catalogs are mailed annually. Up to two inserts per catalog will be blown-in, between 3-1/2 by 6 inches and 6 by 6 inches. No more than five bind-in inserts per catalog will be accepted. The maximum size for bind-in inserts is 4-1/8 by 5-1/2 inches.
Price: $38.50/M (blow-in); $26.95/M (bind-in)
Contact: LH Management Division, Leon Henry Inc., Debra Goldstein at 914-285-3456 or debrag@leonhenryinc.com
UPDATED LISTS
Green Mountain Coffee Roasters
The updating frequency for the Green Mountain Coffee Roasters file has been increased to quarterly. A total of 16,458 names from the last 12 months are available. About 65% of these direct mail customers are women, average age 45, with a $75,000 average household income.
Selections: Hotlines, dollar amount spent (cumulative), gender, state/SCF/ZIP
Price: $80/M
Contact: D-J Associates, Darcy Duggan at 203-431-8777, ext 116 or dduggan@djassoc.com
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