List and Database News

Avid Magazine Readers

These 320,000 subscribers responded to telemarketing and direct mail offers to sign up for magazines. They spent about $100 per title.
Price: $85/M
Selections: Hotlines, magazine category, credit card, state/SCF/ZIP
Contact: Martech Direct Inc., 727-480-3334

Hispanic American Communicators
There are 150,000 records in this file of Hispanic American Consumers who have changed their telephone services after being contacted by a telemarketer.
Price: $85/M
Selections: Monthly hotline, gender, state/SCF/ZIP
Contact: Listdata Management Services, 845-357-1881

Local New Movers Monthly Hotline With Credit Cards
Some 355,501 New Movers Monthly Hotline records are available. They have moved within 100 miles of their old residences.
Price: $90/M
Selections: Household income, 90-day hotline, phone numbers, exact age, children by age, dwelling type, marital status, gender, state/SCF/ZIP
Contact: Mail Marketing Inc., 201-750-3222

Variety
Variety has introduced new pricing for consumer mailers who rent Daily Variety, with 30,900 subscribers; Variety Weekly, with 28,600 subscribers; and Vlife, with 59,000 subscribers. The source is direct mail.
Price:$80/M (fundraiser/nonprofit rate); $95/M (catalog)
Selections: International subscribers, Canadian subscribers, title/industry/home/business address/gender, source, paid, state/SCF/ZIP
Contact: MKTG Services, 215-968-5020