Chance at $1 Million During Marathon Shopping at Old Navy

Posted on by Chief Marketer Staff

Who wouldn’t want to win $1 million dollars? That’s just one of the hooks Old Navy is using to get people into its stores during a marathon 36-hour non-stop shopping spree.

The retailer will open its doors at 7 am on Dec. 23 and stay open though 7 pm Dec. 24.

“Our customers told us they appreciated the extended hours during the Thanksgiving holiday, so it only made sense that we give them that same flexibility—plus some fun—during the biggest shopping time of the year,” said Amy Curtis-McIntyre, Old Navy’s senior vice president of marketing, in a release.

That fun includes, chances to win $5 coupons from partner companies and a spin on Old Navy’s Big Deal Wheel for discounts plus a giveaway for $1 million dollars.

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