Cynopsis Archives - Page 33 of 48

02/28/22: Second Spectrum breaks down their vision for sports presentations

Monday February 28, 2022 There is no doubt that machine learning and customized data tied to streaming will be driving the path forward for greater fan engagement. At the heart of that evolution are a handful of tech companies, one of which is Second Spectrum, founded in 2013 and acquired by Genius Sports in 2021. […]

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Cynopsis: Esports

02/25/22: UEFA and the IOC joined the chorus condemning the invasion of Ukraine

Friday February 25, 2022 Amid Putin’s invasion of Ukraine, UEFA will now move the 2022 UEFA Champions League out of Russia with the formal decision set to be announced today at an UEFA executive committee meeting, according to multiple reports. The men’s soccer game was originally slated to take pace on May 28 at Saint […]

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Representation Matters: The Value of Authenticity in the Workplace

A SeeHer Series Suezette Yasmin Robotham is a veteran Diversity, Equity, and Inclusion (DEI) practitioner and sought-after speaker, connector, and coach. In this week’s SeeHer blog, Suezette offers perspective on code-switching, authenticity in the workplace, and the critical importance of representation. The SeeHer movement is creating a platform which supports all women in our quest […]

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Cynopsis: Esports

02/24/22: 7-Eleven launched a big deal with Rocket League

Thursday February 24, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. 7-Eleven and Rocket League locked in a deal that will include the game’s esports endeavors in addition to providing exclusive in-game 7-Eleven customization items and as well as a fan-designed real-life 7-Eleven car. To top it off, the […]

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Cynopsis: Esports

02/23/22: USWNT finalized a deal that will end a 6-year legal battle

Wednesday February 23, 2022 US women national soccer team players landed an agreement with the US Soccer Federation that will end a six-year legal battle over equal pay and includes $24 million plus bonuses that match the men’s team. That figure includes a fund with $2 million to benefit players in their post-soccer careers and […]

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Cynopsis: Esports

02/18/22: Tracy McGrady is launching a one-vs-one basketball league

Friday February 18, 2022 Seven-time NBA All-Star Tracy McGrady announced the launch of his nationwide basketball league, Ones Basketball Association. The league will feature a one-on-one seven-city qualifying tournament to identify the best players in the nation. The top three players from each city will advance to the OBA Finals in Las Vegas in July. […]

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Cynopsis: Esports

02/17/22: ESL goes live for Dota 2 major

Thursday February 17, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. With IEM Katowice on the horizon, ESL Gaming detailed plans to host the upcoming Dota 2 Major in ESL One Stockholm powered by Intel, running May 12-22, and marking the first major event for the title to welcome […]

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The Untold (Until Now) Story of Black Comedians at The Comedy Store

Docuseries “Phat Tuesdays: The Era of Hip Hop Comedy” tells the story of how one man, actor/comedian/writer Guy Torry, moved mountains to create an all-Black comedy night at The Comedy Store. Torry serves as executive producer on the series, along with Reginald Hudlin (“Django Unchained”), who also directs the three-parter. Here, Torry and Hudlin talk […]

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Cynsiders

Why the Real Winners of Super Bowl LVI Were Women

A SeeHer Series Search Engagement leader and SeeHer member EDO is working with SeeHer in Sports to explore the value of women’s sports, develop a comprehensive comparison to men’s sports, and analyze how well high-scoring GEMR ads perform in women’s and men’s sports programming. For Super Bowl LVI, EDO analyzed how well the celebrities in […]

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Cynopsis: Esports

02/16/22: Nearly 167 million viewers tuned in to the Super Bowl

Wednesday February 16, 2022 The Rams’ win over the Bengals in Super Bowl LVI reeled in a Total Audience Delivery of 112.3 million viewers, across NBC, Telemundo, Peacock, NBC Sports Digital, NFL Digital platforms and Yahoo Sports mobile properties. That ranks as the most-watched show in five years, just below Super Bowl LI in February […]

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