Sports Business
-
Cynopsis: Esports
05/19/22: 100 Thieves’ new play
Thursday May 19, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. 100 Thieves revealed its newest endeavor, developing its own video game, known at the moment as Project X. Company CEO Matthew ‘Nadeshot’ Haag and 100T President & COO John Robinson announced the new vertical, citing a list of […]
From
-
Cynsiders
NABiQ at NAB Show: Collaborative Ideation Meets Networking
NAB Show returned to Las Vegas April 23-27 2022 after a 3-year hiatus with over 50,000 media and broadcasting professionals reunited to share their passion for the latest gear and insights. One of the new elements of the show was NABiQ – a collaborative networking series, with participants from diverse business and tech backgrounds brainstorming […]
From
-
Cynopsis: Esports
05/18/22: ESPN announced a deal with the XFL at its upfront presentation
Wednesday May 18, 2022 The XFL has a new home, inking a new, global multi-year agreement with The Walt Disney Company and ESPN, which includes exclusive broadcast rights for all gameday content, tentpole events and more, for its upcoming 2023 season through 2027. Each season, all 43 games (40 regular season games, two playoffs, one […]
From
-
Cynsiders
“Jailhouse Redemption” Busts Expectations
Discovery+ series “Jailhouse Redemption” follows a group of heroin addicts in prison, and their path to recovery. Matthew Ostrom, co-founder and executive producer at Magilla Entertainment, says the story is not what you’d expect. How did you come across this story? A longtime partner and collaborator Beth Wichterich – who I originally worked […]
From
-
Cynsiders
In Sports, Women Have a True Ally
A SeeHer Series Research repeatedly finds that girls and women who play sports have increased self-esteem, more positive body image, lower levels of depression and greater confidence. You can find proof of this causal connection in the boardroom, where more than 95% of all the female c-suite executives in the U.S. played organized sports in […]
From
-
Cynopsis: Esports
05/16/22: FOX Sports will offer both the Super Bowl and World Cup at this year’s upfronts
Monday May 16, 2022 As upfront season hits overdrive today, FOX is set to make its pitch today at 4p in New York City, and offering a lineup to advertisers that will include the World Cup later this year in addition to its rich roster of sports stalwart that include the NFL and the Super […]
From
-
Cynopsis: Esports
05/13/22: The NFL’s broadcast partners revealed this year’s slate of game
Friday May 20, 2022 The NFL revealed its 18-week, 272-game regular-season schedule for the upcoming season, which kicks off on Sept. 8 in Los Angeles with the league’s annual primetime kickoff game, as the Rams host the Bills at 8:20p on NBC. The network and Peacock will then feature a slate of Sunday Night Football […]
From
-
Cynopsis: Esports
05/12/22: ESL locked in Acer in a new partnership
Thursday May 12, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. ESL Gaming brought on Acer’s gaming brand, Predator, to serve as its official OEM partner for ESL One and DreamLeague. The new partnership kicks in with the ESL One Stockholm Major 2022, and will also cover Dota Pro […]
From
-
Cynopsis: Esports
05/11/22: Tom Brady will join the FOX Sports broadcast team when he retires from play
Wednesday May 11, 2022 Tom Brady is already poised to make history as a broadcaster, as the famed QB and FOX Sports announced that he will join the company to serve as its lead NFL analyst when he finally decides to retire from play. The New York Post reported that the seven-time Super Bowl-winning quarterback […]
From
-
Cynsiders
Gender Equality Starts At Home
A SeeHer Series Every woman’s story is unique. A common theme is most of us have experienced the effects of inequality. In that effort, Procter & Gamble is a tireless advocate to build a better world for all of us – a world free from gender bias. The world’s largest advertiser is a founding member […]
From
