Bissell Rings in New Year with Sweeps

Posted on by Chief Marketer Staff

Bissell is kicking off 2006 with a new sweepstakes giving consumers to a chance to win a wine lovers’ getaway in Napa Valley.

Consumers can register for the Bissell Fine Wine Tour Giveaway at Bissell.com/spotbot. One grand-prize winner and a guest get a five-day, four-night trip to Napa Valley, CA with hotel accommodations and airfare and a chauffeured tour of Napa Valley. Ten people will win a Bissell SpotBot, a hands-free deep cleaner. Lesser prizes include a juicer, coffee makers and T-shirts.

To further promote the Bissell SpotBot, visitors to the site can play an online game— Mystery Spot Game— the product. Consumers can learn more about SpotBot by clicking the info button on the screen.

The sweepstakes runs through Feb. 24. Online materials support.

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