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01/07/22: ESPN revealed its lineup of channels for the CFP Championship Megacast

Friday January 7, 2022 Monday will see ESPN once again serve up a buffet of telecast options for the College Football Playoff National Championship Presented by AT&T pitting Georgia/Alabama at 8p. ESPN’s main telecast will headline the signature MegaCast production, with 13 different presentations on deck across ESPN networks. The primary telecast will […]

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Cynopsis: Esports

01/06/22: EEG renewed its deal with the NBA 2K League

Thursday January 6, 2022 Good morning! It’s Thursday and this is your early morning Esports brief. Esports Entertainment Group is going another round with Take-Two and the NBA 2K League, delivering talent analytics and scouting technologies to the league and teaming up for the new edition of the NBA 2K League Draft and […]

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Cynopsis: Esports

01/05/22: Fanatics is acquiring Topps

Wednesday January 5, 2022 Tuesday saw Fanatics confirm that the company was acquiring Topps, with the purchase set to include all parts of its worldwide trading cards and collectibles business – both the physical and digital divisions – which sells in more than 100 countries and has physical operations in 10 countries. The […]

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Cynopsis: Esports

01/03/22: Networks paid tribute to John Madden

Monday January 3, 2022 The New Year saw a rush of video tributes during NFL telecasts to the late John Madden, who passed away last week at the age of 85. “John Madden was an extraordinary man on so many levels,” said Madden’s former broadcast partner Al Michaels in a statement after the […]

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Cynopsis: Esports

12/23/21: HCS Raleigh set all-time viewership highs for a Halo event

Thursday December 23, 2021 Good morning! It’s Thursday and Esports Brief and last of the year! Happy Holidays! The Halo Championship Series kicked off the title’s return to esports with viewership records, as the Raleigh event peaked with 267,000 viewers while averaging 113,000 viewers throughout three days of play, per Esports Charts. Those […]

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Cynopsis: Esports

12/22/21: NHL to bow out of Olympics

Wednesday December 22, 2021 A COVID resurgence continues to shake up the hockey scene. ESPN reported yesterday that the NHL and NHL Players’ Association agreed to not participate in the 2022 Winter Olympic men’s hockey tournament in Beijing as a result of the pandemic. As of Dec. 21, the league has postponed 50 […]

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Cynopsis: Esports

12/20/21: MLF CEO breaks down the company’s initiatives for 2022

Monday December 20, 2021 Last week saw Major League Fishing reel in a deal with Bally’s Corporation in a move to shake up the interactive experience for fishing fans. The agreement makes Bally’s MLF’s exclusive Sports Betting, Daily Fantasy Sports (DFS), and Free-to-Play (F2P) Partner for MLF’s tournament circuits, with all designations becoming […]

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Cynopsis: Esports

12/17/21: CBS and Nickelodeon locks in announced for the special NFL Wild Card presentation

Friday December 17, 2021 Slime is reloading for CBS Sports and Nickelodeon’s coverage of the NFL’s Super Wild Card Weekend game on Jan. 16, at 4:30p. The company’s revealed talent for the showcase, with Nate Burleson, play-by-play announcer Noah Eagle and Nick star Gabrielle Nevaeh Green reprising their roles in the booth, while […]

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Cynsiders

How Ford Is Helping Build a Better World

A SeeHer Series Suzy Deering joined Ford as global chief marketing officer in January, following five-plus years as worldwide and North America CMO at eBay. At the automaker her portfolio includes driving the global modernization of marketing, delivering a solid brand strategy, creating best practices while developing talent, and activating her insights and experience as […]

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Cynopsis: Esports

12/16/21: CDL is Boston bound

A CYNOPSIS MESSAGE FROM SNEAKY BIG LEVEL UP YOUR NEXT ESPORTS PRODUCTION WITH THE LATEST IN LED WALL & XR TECHNOLOGY New Roe Visual Black Pearl BP2v2 LED Wall PROVEN PERFORMANCE: Same tech as used in large-scale Hollywood productions IMMERSIVE SETS: Integrate live audiences into hyper-realistic virtual sets FULL-SCALE PRODUCTIONS: As a full-service production […]

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