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Chief Marketer Staff

  • Agencies

    NC Settles With Alleged Credit Card Fraudster

    North Carolina has settled with an Arizona telemarketer that allegedly sold state residents credit cards they never received, according to Attorney General Roy Cooper.

  • Agencies

    Mail Volume Still Growing, Says UPU

    Domestic and international mail and parcel volumes continue to grow, despite predictions that they would decline because of the advance of electronic commerce, according to the Universal Postal Union.

  • Agencies

    Meet the Broker: Amanda Fenchel

    This week, Meet the Broker features Amanda Fenchel, who shares some ideas about targeting new parents and pre-testing list data

  • Listline e-Newsletter 10/09

    Information Strategies Inc. has selected DirectInnovations Inc. to manage a list of 151,224 subscribers

  • Agencies

    Netflix Popcorn Bowl Winners Set World Record

    At the end of a grueling six-day competition, two winners emerged from the Netflix Popcorn Bowl in New York City’s Times Square with a world record on Tuesday after viewing 57 movies in 123 hours and 10 minutes

  • Rivet London Gets Swept Into Lowe

    The London office of Rivet, an Interpublic Group of Cos. agency, is beginning a transition that will align it with another Interpublic agency, Lowe London as of Jan. 1, 2009

  • Agencies

    Duracell, Maggie Gyllenhaal Launch Holiday Ambassador Search

    Procter & Gamble’s Duracell brand is once again on the hunt for five ambassadors to deliver holiday gifts to patients in children’s hospitals this year, and has partnered with actress Maggie Gyllenhaal to do just that

  • Yankee Candle Runs Breast Cancer Awareness Promo

    Yankee Candle Co. is running a cause-marketing campaign selling new products to benefit the National Breast Cancer Foundation, Inc, a cause it has championed before

  • WPP Says it Won Research Firm TNS

    Ad holding company WPP Group said Wednesday it has succeeded in its bid to acquire publicly-held marketing research firm Taylor Nelson Sofres for $1.93 billion in stock

  • News Brief

    JCPENNEY CO. INC.: is launching a new women’s fashion sportswear line designed by Charlotte Ronson, called I “Heart.”