Chief Marketer Staff

• Spam Levels Plummet as Host is Shut Off

  Worldwide levels of spam plummeted earlier this week after two Internet service provioders cut service to McColo Corp., a firm estimated to have been responsible for as much as 75% of the world

• Agencies

  USPS Loses $2.8 Billion in Fiscal 2008

  As expected, the U.S. Postal Service reported a net loss of $2.8 billion for the year ended Sept. 30.

• Agencies

  Gander Mountain Posts Quarterly Profit

  Gander Mountain Co. posted net income of $700,000 for the third quarter 2008 compared to a net loss of $5.1 million in the prior year.

• Agencies

  Meet the Broker: Donna Peterson

  This week Meet the Broker features Donna Peterson, who specializes in e-mail blasts and lead generation. She works with homebuilders, business auction companies, publishers and other kinds of clients

• Listline e-Newsletter 11/13

  Horizon House Publications has appointed Edith Roman Associates Inc. to oversee a list of 63,418 subscribers to Microwave Journal.

• Verizon to Add Wireless Elements to Disney Parks

  Verizon will demonstrate aspects of its wireless service in Walt Disney Parks as part of a multi-year deal to create interactive experiences for visitors and direct them to various attractions.

• Agencies

  Infiniti Sponsoring Sundance Music Series

  Infiniti will sponsor a music series featuring Elvis Costello on Sundance Channel in a multi-platform deal with content to play on air and online.

• Applebee’s Offers ‘2 for $20’ Promo

  Applebee’s if running a promotion to entice cash-strapped consumers to come out for dinner.

• News Brief

  BEST BUY: will hold in-store workshops about the transition to digital television in partnership with the National Association of Broadcasters next week.

• One Quarter of U.S. Mobile Users Open to Ads: Survey

  One out of four mobile subscribers in the U.S. and Western Europe says they have either “strong interest” or at least “moderate interest” in being marketed to through their mobile phones.