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Chief Marketer Staff

  • Live From NCDM: Like Father, Like Son-In-Law

    Is it something in the water or something in the DNA? On Wednesday IntelliDress, an address hygiene offering from Little Rock, AR-based CognitiveData, was recognized as the most effective product during a data quality competition held at the National Center for Database Marketing conference.

    Little Rock is also the base for Acxiom Corp., a major player in the data quality and marketing services arena.

    But CognitiveData and Acxiom are linked by more than geography.

  • Experian Lays Off 130

    Experian Marketing Services has laid off

  • Wachovia to Pay $150M Restitution in Phone Case

    The Office of the Comptroller of the Currency (OCC) has settled charges with Wachovia Bank, directing the bank to issue checks to consumers that may have been harmed by payment processors for telemarketers that had account relationships with the bank.

  • NJ Sues DMers of Detox Foot Pads

    The New Jersey Attorney General has filed suit against two Lakewood companies that market Kinoki Detox Foot Pads, alleging that the firms

  • Listline E-Newsletter 12/12

    Lexis-Nexis has released many lists of professionals with millions of names.

  • Listline E-Newsletter 12/11

    Health Forum Inc. has appointed Statlistics to oversee three controlled
    circulation magazine lists and a master file.

  • Other News

    Anheuser-Busch to Shutter Bud Productions (St. Louis Business Journal)

  • Agencies

    Beer Makers Get Complaints About Santa-themed Events

    Yes, Virginia, that is a beer in Santa’s hand, and no, the Center for Science in the Public interest isn’t happy about it

  • Sony to Pay $1 Million to Settle COPPA Case

    Sony’s music division agreed yesterday to pay $1 million to settle a lawsuit brought by the federal government alleging that the company knowingly collected and used personal data from as many as 30,000 children under the age of 13.

  • Ellen DeGeneres, the Latest Face for Cover Girl

    Funny girl Ellen DeGeneres has a new gig: the face of Cover Girls’ new product for the woman advancing in age.