Chief Marketer Staff
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Lyris Takes Loss In Third Quarter
Online marketing firm Lyris generated $10.6 million in revenue during its third-quarter 2009, down from $10.9 million in third-quarter 2008. The company reported a $573,000 net loss, compared with $423,000 in net income a year ago
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Telematch Acquires Phoenix Data Processing and Farm Market iD
Information services provider Telematch, Inc. has acquired Phoenix Data Processing and Farm Market iD from their parent Multi Ag Media, LLC.
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Acxiom Returns to Profitability In FY 2009
Acxiom Corp. reported fiscal 2009 net income of $37.5 million, a turnaround from the $7.8 million net loss it took during its fiscal 2008. The company
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Agencies
Quebecor Mulls RR Donnelley Acquisition Bid
Quebecor World Inc. is reviewing the terms of an unsolicited acquisition bid made by R.R. Donnelley & Sons.
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Listline e-Newsletter 5/13
Infocus Marketing has won management of this list of 145,015 medical professionals. The list was formerly managed in-house
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Paid-Content Debate Back with a Vengeance
MediaNews Group, which owns the Denver Post, the Salt Lake Tribune, the San Jose Mercury News and about 50 other daily newspapers, announced in a memo recently it plans to begin charging for some content
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Digital
Political Ad Network Debuts
A new online ad network has debuted whose founders claim it can reach people with strong beliefs about certain political issues. However, the targeting comes at a price
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Digital
Firm Testing 30-Second Video Ads Between Page Loads
ShortTail Media announced earlier this week it has partnered with Schematic and Visible Measures to develop a video ad platform that will allow marketers to insert 15- and 30-second television ads between Web site page loads
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PC Mall, WebVisible Offer Online Marketing Services to SMBs
Online marketing firm WebVisible has partnered with PC Mall to jointly offer online capabilities to local businesses.