Chief Marketer Staff
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Mktg to Conduct Promotions for Martiz
Mktg and Martiz have formed a three-year alliance for direct-to-consumer promotions. The deal takes effect June 1
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Social’s Hot, Twitter’s Not for 18-24s: Study
Consumers 18 to 24 have come to embrace social networks but have yet to include Twitter in that hug, according to new research from the Participatory Marketing Network
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Agencies
Nestea and NBC Universal Develop Webisode Series
Nestea and the NBC Universal Digital Studio have developed an original webisode series that incorporates the beverage into the script
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CDC Software Names Board Member Clough Chairman
CDC Software Corp. has named director John Clough chairman of the company
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CADM Names Tempo Award Winners
The Chicago Association of Direct Marketing selected Fathom Communications winner of its “best of the best” President’s Award at its Tempo Awards ceremony
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Agencies
DM Sales Lead Jos. A. Bank Growth
Jos. A. Bank Clothiers Inc. generated $161.9 million in first-quarter 2009 net sales, up from $145.4 million in net sales a year ago.
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Agencies
Williams-Sonoma Takes Loss Amid Catalog Circ Cuts
Williams-Sonoma Inc., which reported $10.4 million in net earnings a year ago in first-quarter 20008, took an $18.7 million loss in first-quarter 2009. More, along with The Querent’s Take, follows.
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Agencies
Meet the Broker: Randi Morris
Today we meet Randi Morris, executive vice president of the interactive division of Specialist Marketing Services in Boca Raton, FL. Through her nine years in the industry, she’s seen interactive marketing evolve from a wild-west scene into a recognized legitimate medium
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Listline e-Newsletter 6/03
This multiple-sourced list names 994,373 Canadians identified as Christians
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Agencies
The Costs of Lost Employee Productivity
In today’s economic environment, employers are struggling to find every advantage possible in order to thrive, grow or simply to stay in business